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Health Tech Entrepreneur Builds a Business Focusing on Improving The Lives of Tens of Thousands

Hearpreneur

Todd McGuire is the Chief Technology Officer and co-founder of startup incentaHEALTH and we had to the opportunity to hear from him about starting business, the future of the company and what entrepreneurship means to him. I am the co-founder and CTO of the digital health care company incentaHEALTH. Tell us your story:

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Case Study: Continuous deployment makes releases non-events

Startup Lessons Learned

Ash Maurya is the founder of WiredReach , a bootstrapped startup that he has been running for seven years. But instead of channeling all my energy towards building new features, I channel roughly 80% of it towards measuring and optimizing existing features. This case presents a further complication: desktop software.

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It's a startup, not a spreadsheet

Startup Lessons Learned

She has a separate team, with its own culture and office, and a mandate straight from top management to innovate without regard to the company’s historic products, channels, or supply chain. She knows the internal politics are tricky, but she’s navigated them well. So far, so good. Take a look and let me know what you think.

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Lessons Learned: Validated learning about customers

Startup Lessons Learned

It should be even more important to the founders themselves, because it demonstrates that their business hypothesis is grounded in reality. These founders have not managed, to borrow a phrase from Steve Blank , to create a scalable and repeatable sales process. More on that in a moment. They are close to breakeven.

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Marching through quicksand

Startup Lessons Learned

Mass blasts of information are ineffective, because the broadcast channels are suffering from information overload (even in social media). Test-marketing is now easier than ever before, thanks to leveraged distribution channels like AdWords and Facebook. There are too many products clamoring for attention.

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Case Study: SlideShare goes freemium

Startup Lessons Learned

Rashmi Sinha, co-founder and CEO of SlideShare , describes an early version of the analytics package that’s part of the Pro accounts the company announced today. Early this year, SlideShare launched custom channels. Eric] “The first user experience was actually terrible.&# What prompted the process change?

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Support the Startup Founders Visa with a tweet

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, September 19, 2009 Support the Startup Founders Visa with a tweet Its been an exhilarating first day here in Washington DC for the Geeks on a Plane tour. We can remedy it by creating a special visa for startup founders. I think the benefits are a no-brainer. 2gov.org will take care of the rest.