Aggregator B2B eCommerce 
YoungUpstarts
SEPTEMBER 30, 2018
It is saturated with competing eCommerce retailers, brands and sellers, all fighting for consumer interest and investment. How can they ensure that their products and overall brand identity are being perceived well on all eCommerce sites? Nowadays, brands rely on eCommerce sites more than ever to sell their products.
ConversionXL
NOVEMBER 3, 2016
Conversion optimization is a little different if you’re in B2B. You’ll still need to do the same types of conversion research, persona building, and experimentation that is common across conversion optimization, but let’s talk a bit about how and why B2B is different. It’s called Optimizing for B2B.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
This is going to be BIG.
FEBRUARY 22, 2010
The ideal candidate has experience with eCommerce systems, emerging mobile and social technologies, as well as RoR. Candidates must have a proven track record of scaling consumer applications, growing world-class technology teams, and delivering fast iterative business results.
Occam's Razor
MAY 2, 2017
Ecommerce: Betabrand. Every ecommerce site has to obsess about Revenue. I love driving strategic emphasis on Path Length for larger ecommerce sites as it encourages an obsession away from one-night stands which is the standard operating model for most sites. Remember: All data in aggregate is crap, segment or suck.
Occam's Razor
MARCH 23, 2010
Email campaign ideas, content improvement, behavior targeting, testing product prices , hiring a supposedly awesome consultant, using offline calls to action, measuring impact of television on the web, opening a twitter account of a B2B business, doing… Anything you can think of I can do it. Bigamy is vastly overrated. Usually for free.
Occam's Razor
AUGUST 12, 2013
" In this case it was a B2B client, long conversion cycle that lasted around 65 days, ignoring the outliers, so I picked 75. You don't have to do attribution analysis for all your conversions in aggregate. You can do attribution modeling uniquely and optimize your marketing efforts just for an ecommerce transaction.
Occam's Razor
JANUARY 28, 2013
Shopbop: (Luxury) Ecommerce and Branding Done Right! There is a lot any business — B2C, B2B, A2Z — can learn from Songza. Shopbop: (Luxury) Ecommerce and Branding Done Right! by creating a great experience, reassuring me with clear pricing, and they won't even have to pay a bounty to their aggregators!
Expert insights. Personalized for you.
127 
Let's personalize your content