Remove Aggregator Remove B2B Remove IP
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Tune In, Turn On, Drop Out – The Startup Genome Project

Steve Blank

The solution I’m exploring is a just in time learning methodology that accelerates founders’ learning curve by aggregating relevant content, peers and mentors.&#. Founders overestimate the value of IP before product market fit by 255%. . Hmm, now I’m getting intrigued. I wondered where he got his MBA from?

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14 Interesting Findings From The Startup Genome Project

YoungUpstarts

Founders overestimate the value of IP before product market fit by 255%. B2C vs. B2B is not a meaningful segmentation of Internet startups anymore because the Internet has changed the rules of business. Balanced teams with one technical founder and one business founder raise 30% more money , have 2.9x

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Account-Based Marketing Software & Tools

ConversionXL

For example, if multiple users from a company (usually identified by IP) are reading about how to reduce their corporate real estate footprint, it may flag that company as a strong prospect for a seller of space management technology. Like other ABM tools, Jabmo relies, in part, on IP addresses to determine the source of traffic.

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A Quick Primer on B2B Conversion Optimization

ConversionXL

Conversion optimization is a little different if you’re in B2B. You’ll still need to do the same types of conversion research, persona building, and experimentation that is common across conversion optimization, but let’s talk a bit about how and why B2B is different. It’s called Optimizing for B2B.

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7 Incredible Web Design, Branding, Digital Marketing Experiences

Occam's Razor

There is a lot any business — B2C, B2B, A2Z — can learn from Songza. They use geo/ip to work out where I am. by creating a great experience, reassuring me with clear pricing, and they won't even have to pay a bounty to their aggregators! I love the social nature of sharing playlists. – Music!

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How to Setup Google Analytics and Segment Your Data

ConversionXL

You might consider filtering out internal IP addresses, for example. If the answer is no and you’re a B2B SaaS company, that might be a problem. Smart optimizers don’t waste time with crappy aggregate data. Setup any Filters you’re interested in. Goals setup. Are your visitors more active during business hours?

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How to Setup Google Analytics and Segment Your Data

ConversionXL

As Avinash Kaushik famously wrote, “All data in aggregate is crap.” You might consider filtering out internal IP addresses, for example. If the answer is no and you’re a B2B SaaS company, that might be a problem. Smart optimizers don’t waste time with crappy aggregate data. ” [Tweet It!].