Aggregator, Bootstrapping and CPA

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Aggregator

Bootstrapping

CPA

It's a startup, not a spreadsheet

Startup Lessons Learned

JUNE 5, 2009

It’s entirely possible for the startup to be a massive success without having large aggregate numbers, because the startup has succeeded in finding a passionate, but small, early adopter base that has tremendous per-customer behavior. Even that early, it became clear that 4% was not an achievable goal.

San Francisco

San Francisco Lean Continuous Deployment Startup

Screw Traffic – Show Me The Money

ConversionXL

MARCH 13, 2013

Let’s send some paid traffic to the site (metric – CPC from various sources), look at how much of it converts to a lead or a customer (metric – conversion rate) and use that to calculate cost to acquire customer (CPA). Informly / Geckoboard or other aggregators. Featured image credit.

Metrics

Metrics Analytics Aggregator CPA

StartUpRoar

It's a startup, not a spreadsheet

Screw Traffic – Show Me The Money

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