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Small Business and the Death of Newspapers

crowdSPRING Blog

There is a place for the wide open faucet of information that Twitter can supply, and there are times when the traditional outlets can not compete, For instance, in the case of breaking, fast-evolving events such as the Arab Spring uprisings the best place to get instant factoids is via the person-on-the-street accounts aggregated via hashtag.

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9 Things You Should Know About Social Login & CRO

ConversionXL

Not only can it enhance the user’s experience on your site – no need to fill out a registration form or remember yet more passwords – it also allows marketers to gather more accurate data, including verified email addresses, age, gender, relationship status and interests. Impressive, but given only 3.4%

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Social Login and CRO: 9 Things You Should Know

ConversionXL

Not only can it enhance the user’s experience on your site—no need to fill out a registration form or remember yet more password—it also allows marketers to gather more accurate data, including verified email addresses, age, gender, relationship status, and interests. Impressive, but since only 3.4%

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Lessons Learned: Validated learning about customers

Startup Lessons Learned

What matters is proving the viability of the company’s business model, what investors call “traction.&# First of all, it means that most aggregate measures of success, like total revenue, are not very useful. In fact, I don’t think revenue is in and of itself a goal for startups, and neither is profit.

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Designing startup metrics to drive successful behavior | For Entrepreneurs

www.forentrepreneurs.com

For example, they might have attended a webinar, downloaded a white paper, taken advantage of a free trial, and responded to an email promotion. aggregate pipeline created in a given week) could be altered reflexively by their measurement -- a sort of Heisenberg Uncertainty Principle for high-velocity sales. All rights reserved.

Metrics 55
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Business ecology and the four customer currencies

Startup Lessons Learned

Lessons Learned by Eric Ries Monday, December 14, 2009 Business ecology and the four customer currencies Lately, I’ve been rethinking the concept of “business model&# for startups, in favor of something I call “business ecology.&# Constructing a working business model is a form of ecosystem design.

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The Very Best Digital Metrics For 15 Different Companies!

Occam's Razor

Remember: All data in aggregate is crap, segment or suck. Outcomes: Autograph Pre-orders | Email Signups Behavior: Unique Page Views (Gallery) | Bounce Rate (Mobile) Acquisition: Visits | Click-to-delivery Rate. For a small business Visits are an important metric, even 500 more Visits a week can be huge.

Metrics 143