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FLoC: Google’s Plan to Kill Off Third-Party Cookies

ConversionXL

They aggregate far more of your clicks across the Internet and power the hyper-relevant ads you see (e.g., Many users’ updates are aggregated (B) to form a consensus change (C) to the shared model, after which the procedure is repeated. It works by tagging ads with metadata (e.g., Image source ). Image source ).

Caching 140
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A Marketer’s Guide to Kaggle for Analytics and Data Science

ConversionXL

This is the idea behind Kaggle datasets, a collection of thousands of high-quality datasets—all with an automatic quality score based on availability of metadata. Try the Google Analytics revenue prediction dataset and analysis Notebooks , or the conversion optimization dataset with ROI analysis for Facebook marketing campaigns.

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What is Structured Data & Schema for Websites & SEO?

Duct Tape Marketing

A common (and highly coveted) example of a rich snippet is when you see a star rating review or aggregate rating review show up right on the Google search results page. Aggregate Star Review Ratings in search results. Product ratings in Search results. Event details that appear in search results. The Three Schema Formats.

SEO 28
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Multichannel Attribution: How to Measure the Unmeasurable

ConversionXL

You need to prove that your online marketing campaigns drive offline revenue. If you’re measuring the efficiency of online marketing by looking only at Google Analytics orders, you’ll miss the offline orders when evaluating the efficiency of your campaigns. Aggregates. Data and metadata should be discoverable.

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Startup Resources

www.vccafe.com

Rovi : Need Metadata for music/movie/actors, etc.? Campaign Monitor. web analytics measure marketing campaigns. SEO and campaign management tool. Campaigner - email marketing suite. Campaign Monitor â?? aggregation. No need to worry about security and such. Leaflet : Need Maps? Try Leaflet.

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Requests for startups in 2025

VC Cafe

Finally, Manageable Metadata: Conviction believes that AI can revolutionise data cataloging and metadata collection, a traditionally manual and painful process. They also suggest combining generative models with simulation and post-processing techniques to improve the quality of generated outputs. AI Augmenting Human Capabilities: ?

Startup 167