Customers Love Free Stuff … But That’s Not Your Problem
abovethecrowd.com
JUNE 2, 2021
Also, take a look at this critically important data point , also aggregated by Professor Jay Ritter. Chris calls this the “at Pricing” multiple, and you should notice that is is much lower than the $VEEV multiple of 18X. If the founder (or any member of Party A) participates in the IPO, they do NOT even receive the issue price.
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