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It’s a bit crazy to think that even a year ago, the term ‘generativeAI’ was not exactly on everyone’s lips. To put things in context, let’s start with the basics: 2023 witnessed an impressive influx of $15 billion invested in generativeAI startups, significantly surpassing last year’s $4 billion.
While the seemingly overnight success of ChatGPT was culmination of more than a decade of iterations in ‘creative automation’, the progress we’ve witnessed in AI over the last couple of years is poised to forever change the landscape of content creation. But GenerativeAI has yet to live to that hype.
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