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With the help of my friend Jeff, from the University of Oregon, I’ve been looking at academic research on business planning—the actual science around planning and how it impacts both startups and existing businesses. Journal of Management Studies, 47(3), 391-415. Journal of Small Business Management, 39(1), 60-72. 3 Upton, N.,
Over the past few months, with the help of my friend Jeff, from the University of Oregon, I’ve been looking at academic research on business planning—the actual science around planning and how it impacts both startups and existing businesses. Journal of Management Studies, 47(3), 391-415. Academy of Management Journal, 52(1), 199-214.
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