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FLoC: Google’s Plan to Kill Off Third-Party Cookies

ConversionXL

They aggregate far more of your clicks across the Internet and power the hyper-relevant ads you see (e.g., Many users’ updates are aggregated (B) to form a consensus change (C) to the shared model, after which the procedure is repeated. It works by tagging ads with metadata (e.g., Image source ). Image source ).

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A Marketer’s Guide to Kaggle for Analytics and Data Science

ConversionXL

This is the idea behind Kaggle datasets, a collection of thousands of high-quality datasets—all with an automatic quality score based on availability of metadata. Wouldn’t it be nice to know, too, if someone, somewhere, is actively maintaining the dataset? These datasets are searchable and have helpful tags attached to them (e.g.,

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Gated vs.Ungated Content: What Works Best in Today’s Market?

Duct Tape Marketing

Once that's going to all get John Jantsch (07:28): Aggregated, Jonathan Gandolf (07:29): It's going to be interesting to see. We don't host your content, we're just pulling in the metadata and then presenting it to our audience. Jonathan Gandolf (07:25): It's true. Yeah, we're all going to learn. Jonathan Gandolf (15:10): Absolutely.

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What is Structured Data & Schema for Websites & SEO?

Duct Tape Marketing

A common (and highly coveted) example of a rich snippet is when you see a star rating review or aggregate rating review show up right on the Google search results page. Aggregate Star Review Ratings in search results. Product ratings in Search results. Event details that appear in search results. The Three Schema Formats.

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We Value Conversion More Than We Value Trust: Wading Into The Unroll.Me Discussion

Hunter Walker

faced a backlash despite having the right to aggregate and sell anonymized data in exchange for giving you a free product: Surprised Users! At first it was to serve you targeted ads in their notification emails to you, but then it became about aggregating and anonymizing data to sell to third parties (this is what Uber purchased).

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Our future should be one where we sell our data

Start Up Blog

This information is aggregated and sold to advertisers looking to win that future purchase. But in this instance, it’s not a crapshoot of demographics, or behaviour patterns and metadata which might capture 1 in 100 people who are ‘actually’ in the market.

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What’s Your VC Tech Stack? Results from a Survey of Early-Stage VC Funds

David Teten

We store it in a logically indexed manner and apply Predictive Analytics on companies’ metadata. We understand that from a GP perspective, pulling data from different sources, aggregating and standardising them is one of the biggest pain points in their reporting process.