Occam's Razor

AUGUST 6, 2007

In addition to looking at just the aggregate levels (the row marked Total in below report) also look at each key phrase…… In this ClickTracks report notice that each key word / key phrase performs differently, and it also differs by search engine. 4: Measure bounce rate of your AdWords, AdCenter, YSM (PPC) campaigns.

Metrics 121

Metrics Analytics PPC Campaign 121

Occam's Razor

AUGUST 22, 2011

Aggregation of Marginal Gains: Recession Busting Analytics! PPC / SEM Analytics: 5 Actionable Tips To Improve ROI. Tip#4: Make Your Analysis/Reports "Connectable" Tip#3: Turbocharge Your SEM/PPC Analysis. Web Analytics Segmentation: Do Or Die, There Is No Try! Videos: Actionable Web Analytics Tips.

Analytics 125

Analytics Metrics SEM Web 125

Occam's Razor

APRIL 6, 2009

The first source of the data are the logs that store the queries that are done by users on google.com (logs that have this data in aggregate, not by individual histories – you'll see the latter is not necessary). Excellent Analytics Tip#3: Turbocharge Your SEM/PPC Analysis. " :)) I get a list of 35,486.

Search 103

Search PPC Matching Analytics 103