Remove Aggregator Remove SEO Remove Vertical
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Search Intent: How to Analyze and Optimize Your Site

ConversionXL

It’s an SEO strategy that focuses on making users happy rather than hitting a particular keyword density or winning exact-match anchor text. More than ever, your job as an SEO is to extract intents from query syntax. Aggregators? Blue links of aggregator sites with “Best Restaurants” lists. keywordresearch #seo ??

Search 126
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5 Content Marketing Strategies for Niche B2B Industries

ConversionXL

The “classic” idea of content marketing—cranking out SEO-focused articles, ranking for hundreds of keywords, generating visitors, leads, and paying customers—doesn’t work in all industries. It looks and feels very different from content optimized for search since it isn’t beholden to any SEO tactics like word count and keyword density.

B2B 133
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Launching a Portfolio Acceleration Platform at a Venture Capital or Private Equity Fund

David Teten

This typically includes: Relationships with relevant service providers in your vertical, often with pre-negotiated discounts: coaches, lawyers, accountants, common software vendors, consultants. A well-organized library of best practices for founders in your vertical, which you can share as appropriate. AskAnything.VC

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Video Hosting Platforms: Which Is Best for Your Business?

ConversionXL

Here’s an example for “how to tie shoelaces fast”: The basics of SEO (with some adjustments ) apply to YouTube videos as well, giving YouTube publishers a chance to drive more awareness on Google and within YouTube. Display the video in 16:9 format for desktop viewers, then automatically resize to square or vertical for mobile viewers.

Hosting 127
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Tracking Multiple Domains: Setup & Reporting for Dozens of Sites

ConversionXL

What about corporation-wide reporting for different brands, verticals, portals, or even companies within a multinational concern, all of which operate in different countries? Aggregate them and consider how those needs transfer to your web analysis tool: What do you want to analyze? What are your business requirements?

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Get to Know Richard de Silva of Highland Capital

Both Sides of the Table

He is starting to see this occur in sites that are verticalizing content. It has become a short form premium destination that is verticalizing content in category channels. They aggregate other people’s content and curate it into categories. He does think there are opportunities in vertical search. 37:00-40:30).

Vertical 265
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How to Handle Mobile “Moneyball Syndrome” & Cross-Device Attribution

ConversionXL

For example, according to Mona Elesseily , “conversions in the health vertical have the best ROI during work hours and into the evening on tablet devices.”. This means companies in the health vertical need to recognize that the majority of its users are coming from a mobile device. Aggregate Audience Data.

Mobile 48