This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
But by taking advantage of open source, agile software, and iterative development, lean startups can operate with much less waste. So far, I have found "lean startup" works better with the entrepreneurs Ive talked to than "agile startup" or even "extreme startup.") Of course, many startups are capital efficient and generally frugal.
The traditional buyer’s funnel relies on linear decision-making, assuming that an audience will move neatly to become a prospect, then customer. To build a playground such that your audience experiences a seamless journey, no matter which path they take? Breaking content out of the linear funnel. Choosing what to talk about.
I know plenty of people who prefer more advanced source control system, but my belief is that many agile practices diminish the importance of advanced features like branching. Its not that the idea behind them is wrong, but I think agile team-building practices make scheduling per se much less important. Youd better. Expo SF (May.
Thats the essence of so many of the lean startup techniques Ive evangelized: customer development , the Ideas/Code/Data feedback loop , and the adaptation of agile development to the startup experience. Creating a company-wide feedback loop that incorporates both customer development and agile development is a challenge.
As you may suspect, this is one audience you can rely on to produce good content or great lists. For example, Trello is a great “list making” tool in its own right, but if you use it with Scrum/Agile project management techniques, you’re 10x more likely to benefit.
Heres something I can relate to: We used assembla for subversion, scrums, milestones, wikis, and for general organizational purposes. We had all the tools in place but we didn’t actually practice agile development. Scrum reports would come in once a month, nobody was actually responsible for anything. Expo SF (May.
by Andrea Fryrear, author of “ Mastering Marketing Agility “ The profound transformations in the world over the past 3 months have led to a radical and rapid fire transformation of consumers’ preferences and needs. Consider the example above, which is primarily for a B2B audience.
The emphasis on speed and agility has never been more critical as consumer behaviors shift and technological advancements unfold rapidly. The Evolution Of Marketing In A High-Speed World The digital era has significantly accelerated marketing, necessitating a fundamental strategy shift from traditional to more agile methods.
It’s difficult to target personas when you may have hundreds of sub-audiences. Instead, looking at the jobs your audiences are trying to do—and in what context—is more fruitful. Simply describe interactions your target audience has with your product. If you’ve never heard the term scrum or agile before, you’re behind.
In this episode, Peter and Jonathan discuss Kaizen, Kanban, and Scrum methodology and how they can be applied to small businesses. Atlassian: A Brief Introduction to Scrum. Atlassian: How to Build a Kick-Ass Agile Team. Forbes: Scrum is a Major Management Discovery . Scrum is more of a process, an application of process.
Originally a waterfall shop, we transitioned to Agile development about two years ago. Now entering our third year with Agile we’re continually trying to improve the efficiency, productivity and velocity of the various teams. Levels of Agile adoption span the full spectrum across our 6 Scrum teams. Hit a milestone?
We organize all of the trending information in your field so you don't have to. Join 5,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content