Agile Business Model Incubator Marketing 
Steve Blank
DECEMBER 20, 2011
They launched an incubator for the top scientists and engineers in the U.S. We want to make a bet that your Lean Launchpad class can apply the scientific method to market-opportunity identification. The Innovation Corps – Using the Lean LaunchPad as an Incubator for Scientists and Engineers. The I-Corps Incubator Program.
Steve Blank
SEPTEMBER 1, 2021
Try innovating inside a large company where 99% of the company is executing the current business model, while you’re trying to figure out and build what comes next. Why are some companies able to reinvent themselves while others, once market leaders, are disrupted? So they prepare for future markets by exploring new ventures.
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Steve Blank
JANUARY 30, 2013
With hindsight we should have had “proof of concepts” tested in a corporate center (think ‘pop-up incubator’) where they would do extensive Customer Discovery. We should had done this before assigning the teams to a particular business unit (or had the ability to create a new business unit, or spin the team out of the company).
Steve Blank
SEPTEMBER 5, 2013
Over the last three years our Lean LaunchPad / NSF Innovation Corps classes have been teaching hundreds of entrepreneurial teams a year how to build their startups by getting out of the building and testing their hypotheses behind their business model. And what the market needed would, of course, be exactly what we had envisioned.
Steve Blank
JULY 13, 2021
By the early 1920s a new dean changed the curriculum – shifting it from an industry orientation (steel, railroads, etc.) – to a functional one (marketing, factory and employment management (HR), etc.). Lean-driven (hypothesis testing/business model/customer development/agile engineering). experiential.
Steve Blank
MARCH 11, 2016
To be honest I built the class out of frustration watching schools teach aspiring entrepreneurs that all they need to know is how to write a business plan or how to sit in an incubator building a product. using the business model canvas as the framework. in order to validate/invalidate their business model hypotheses.
Steve Blank
MARCH 8, 2011
It was designed to bring together many of the new approaches to building a successful startup – customer development, agile development, business model generation and pivots. Startups are in fact only temporary organizations, organized to search –not execute–for a scalable and repeatable business model.
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