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Access to a team with skills that include scientific experimentation, UX, copywriting , consumer psychology , statistics , data analysis, coding, research methodologies, change management, and design. waterfall, agile , etc.)? waterfall, agile, etc.)? You could use quick-and-dirty guerilla research methods (e.g.,
You will fail with: Lean, Agile, Design Thinking, TRIZ, Stage-Gate, Osborn-Parnes CPS, KILN’s FuseTrail, or a homegrown/blended framework. Design Thinking puts an emphasis on this exploration, it’s a fundamental built into their framework, excellent! However, customers often don’t know what they need or want.
“Innovation Intensive, beyond Design Thinking” Public Course* With Master Trainer Gregg Fraley. Innovation Intensive, beyond Design Thinking is comprehensive in its approach and provides compelling methods, insights, tools, and stories from master trainer, Gregg Fraley. Innovation Training. Why innovation?
Design Thinking alone will not guarantee success (or any other framework, Agile, Lean, etc.). Lack of Managment support will effectively kill any innovation program no matter how well conceived. If you don’t have Talent, superior talent, you’ll fail.
If everyone else is jumping off the Design Thinking bridge shouldn’t we? Just kidding, Design Thinking can be a good choice, as can Agile, or Lean, or your own blended system. In the innovation space there is endless discussion about frameworks. Which is best? Can I blend frameworks?
Gregg knows several innovation frameworks, including Design Thinking and Osborn-Parnes Creative Problem Solving (aka “CPS). He’s familiar with tools in Lean, Agile, and DeBono’s Thinking Hats.
Knowledge of frameworks like Lean, Agile, CPS and Design Thinking are essential. Teams achieve breakthrough results when properly facilitated through through a rapid, flexible, but structured process at the front end of innovation. Knowing how to adapt and blend frameworks to your needs is no longer advanced practice in innovation.
Design Thinking, Agile, Lean, and older frameworks like CPS (aka Osborn-Parnes) are all attempts to find the system, the process steps, that will assist in repeating innovation. The dots most people leave out are from domains outside your industry and expertise. There is a great deal of focus today on the process of innovation.
Power tools and techniques for identifying new markets (Design Thinking). Getting innovation teams and projects started and accelerated. The pro’s and con’s of deliberate processes and frameworks versus organic innovation. Developing ideas for products, services, and improvements (idea generation).
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