Agile Due Diligence Product Development Viral 
The Next Web
AUGUST 26, 2012
For this reason you should find out as quickly as possible if the product is indeed offering real value to your customers by looking at real data. The metrics that matter the most are returning customers (user retention), turnover per customer and viral growth (k-factor). Keep the team small, agile and up-to-date.
mashable.com
JUNE 11, 2013
You are small and agile, which means you have a high rate of innovation and growth, and with that comes work! Not Embracing Agility. "If While its vital to have goals and a clear vision, to survive and thrive youll have to keep an open mind and stay agile enough to follow the path where it leads." — Jeff Jackel , CEO, BuzzMob.
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