A Smart Bear: Startups and Marketing for Geeks

JULY 19, 2010

Their products are over-priced, buggy, lacking features, and every experience I've had with their tech support has been atrocious, but man their stuff looks and feels nice! Indeed, most of the innovations we've made at Smart Bear in the art of code review have already been duplicated by both commercial and open-source competitors.

Software Review 325

Software Review Technical Review Development Team Review Bolivia 325

Steve Blank

OCTOBER 24, 2017

A version of this article is in the Harvard Business Review. Technology cycles have become a treadmill, and for startups to survive they need to be on a continuous innovation cycle. 20th Century Tech Liquidity = Initial Public Offering. Technology Cycles Measured in Years. This seems to be occurring more and more.

Founder 281

Founder Technical Review CTO Hire IPO 281

ReadWriteStart

OCTOBER 20, 2023

With so many startups facing a tough journey right from their inception, the pressing question becomes: How does one successfully navigate the tech industry? The key lies in having a groundbreaking idea and understanding the broader tech landscape and the forces shaping it. Focus on Customer Satisfaction Word of mouth travels fast.

Technical Review 137

Technical Review Startup Silicon Valley Agile 137

Steve Blank

NOVEMBER 5, 2009

They will realize that you have built a startup that’s agile, resilient and customer-centric. Good to see someone with authority advocating an approach to building startups that we at Agile Entrepreneurs focus on, week after week. Knowing this venture firms have come up with a canonical checklist of what they would like to see.

Customer Development 270

Customer Development Developer Customer Silicon Valley 270

Startup Professionals Musings

DECEMBER 27, 2019

My simple answer is that they keep their focus on customers, rather than technology. They present a convincing story that every entrepreneur has the same potential, but most get sidetracked and bogged down by their technology, competitors, and internal organization. Incorporate AI-powered data and metrics systems.

Global 308

Global Marketing Technical Review Agile 308

Steve Blank

OCTOBER 17, 2017

Our defense department and intelligence community owned proprietary advanced tools and technology. We and our contractors had the best technology domain experts. Army’s Rapid Equipping Force on the battlefields of Iraq and Afghanistan finding and deploying technology solutions against agile insurgents. Newell ran the U.S.

Community 244

Community Silicon Valley Technical Review Incubator 244

Steve Blank

SEPTEMBER 5, 2018

A version of this article first appeared in the Harvard Business Review. Tech IPO prices exploded and subsequent trading prices rose to dizzying heights as the stock prices became disconnected from the traditional metrics of revenue and profits. Then the cycle repeats with a new set of technologies.

Lean 335

Lean Burn Rate Startup IPO 335

Steve Blank

MARCH 15, 2017

It dawned on me that we had a department full of people with titles describing process-centric execution while we were in environment that required relentless agility and speed with urgency. But what I wanted was an agile marketing team capable of operating independently without day-to-day direction. I couldn’t care less about those.

Startup 329

Startup PR Public Relations Channel 329

Occam's Razor

MAY 2, 2017

There is no golden metric for everyone, we are all unique snowflakes! :). and tell you what are the best key performance indicators (metrics) for them. All I have access to is just a cursory review of their digital existence. I usually ask them back: What are you trying to get done with your digital strategies ?

Metrics 143

Metrics Acquisition eCommerce Analytics 143

ReadWriteStart

APRIL 8, 2023

It becomes even more interesting in the world of emerging technologies and the IoT. In fact, the small brand is likely to become a rising industry star due to the established trust, convenient delivery times, and various payment options available in the marketplace. These new technologies will become an integral part of most e-shops.

eCommerce 185

eCommerce Technical Review Software Review Analytics 185

Steve Blank

APRIL 9, 2009

But what I wanted was an agile marketing team capable of operating independently without day-to-day direction. competitive analyses, channel and customer collateral (white papers, data sheets, product reviews), customer surveys, and market requirements documents. And yes, we could have built a top-down, command-and-control hierarchy.

Silicon Valley 271

Silicon Valley Technical Review RSS PR 271

Startup Professionals Musings

MAY 29, 2019

Institute deep metrics measuring all aspects of the customer experience. Senior leaders need to be personally involved in defining the tests and reviewing results and implications. Amazon targets the new machine learning technology to leverage his focus on customers. Accept no excuses. Master the magic of small autonomous teams.

Artificial Inteligence 222

Artificial Inteligence Agile Technical Review Demand 222

Startup Professionals Musings

NOVEMBER 4, 2015

In a new book, “ The Leadership Capital Index ,” Dave Ulrich, a best-selling author, business consultant, and business school professor, provides some real insights and metrics on what makes up the elements of goodwill in the minds of top valuation experts. I have paraphrased his key points here as follows: Leader personal impact.

Leadership 120

Leadership Technical Review Due Diligence Valuation 120

ReadWriteStart

MARCH 7, 2022

Customers would peruse advertising with open-mindedness and intrigue, reviewing new products for potential purchase without much judgment of that advertisement or reflection about its purpose. Technologies and Tools. Marketing is also getting more difficult because of the technologies and tools involved in the field.

Marketing 198

Marketing Advertising Metrics Technical Review 198

ConversionXL

NOVEMBER 10, 2020

Metrics for this depth are rare and only long-term. We might have medium-term goals like “adopting agile methodologies” or “getting everyone on the same page with a project kick-off” as the outcomes for the reader. The metrics for this level are more concrete and objective.

Agile 139

Agile Social Media Audience Software Review 139

The Startup Magazine

MAY 4, 2022

It conjures up visions of gleaming new technology and equipment that may propel them to the top of their respective sectors. Even some of the greatest technology leaders have shown over time that they have managed to maintain business success through digital transformation. However, there is no need to worry.

Technical Review 147

Technical Review Startup Agile Technology 147

Startup Professionals Musings

MARCH 7, 2016

As a result, Google has become a verb, and the company is a tech giant with record growth rates and a revenue of $74.5 Set business goals and milestones, and use metrics to track performance. Every team member needs the motivation, training and authority to make day-to-day decisions without review and approval. billion in 2015.

Technical Review 120

Technical Review Architecture Agile Business Model 120

Startup Professionals Musings

JULY 26, 2023

Most business metrics I see compare current performance to your own previous experience, rather than your performance compared to industry standards and competitors. You may be continually improving, yet falling behind due to higher rates of growth by new competitors. Look for other unsolved problems for a new legacy.

Metrics 178

Metrics Technical Review Agile Hiring 178

Up and Running

DECEMBER 6, 2012

Here at Palo Alto Software in 2007 and 2008, we embraced these planning concepts and moved towards a more agile planning process. This form of planning condensed the business model onto one page and is most useful for high-growth, technically focused startups (think Silicon Valley). Lean Planning is born.

Lean 147

Lean Silicon Valley Forecast Technical Review 147

David Teten

NOVEMBER 26, 2019

Instead of budget approvals, monitor key metrics and give managers more flexibility. So here’s the solution I have recommended to some of my portfolio companies: “ agile budgeting ”, i.e., monitoring a few key variables while giving managers significant flexibility. This agile approach is not restricted to small startups.

Agile 60

Agile Management Forecast Silicon Valley 60

YoungUpstarts

NOVEMBER 12, 2020

Much of this success is due to the flexibility of startups and their ability to adapt. Many startups are already tech-based, and the tech they use can help them connect with consumers and make sales online. What we should have learned is that businesses need to be more agile in their construction.

Bankruptcy 165

Bankruptcy Startup Agile Technical Review 165

Startup Lessons Learned

OCTOBER 7, 2016

It’s been exciting to watch the Lean Startup movement grow from a practice utilized in the tech world to one implemented in a wide variety of sectors ranging from enterprise to education, religious organizations, nonprofits, and government groups. It also adds the customer empathy piece that was missing for me from agile or Lean methods.

Government 165

Government Lean Startup San Francisco 165

Startup Professionals Musings

APRIL 17, 2017

Of course, nobody really knows all of what tomorrow will bring, in terms of globalization, digital technology, or demographic shifts, but most experts agree that certain elements are already obvious, and things must be done today to get your business ready in time. Data technology facilitates more fact-based decisions.

Artificial Inteligence 139

Artificial Inteligence Technical Review Leadership Agile 139

Hearpreneur

OCTOBER 25, 2023

High-quality product images, detailed descriptions, and customer reviews can also enhance the user experience. 14- Blend technology and marketing Photo Credit: James Emery Building an e-commerce business like The Neighbours Cellar involves a blend of technology, marketing, and customer-centricity.

eCommerce 143

eCommerce Omaha Entrepreneur SEO 143

ConversionXL

JULY 3, 2020

We consider four critical areas for planning your data strategy: Strategy and culture; People and skills; Technology and tools; Methodology and process. Avoid writing a technical solution at this point (e.g., “we The how should be led by your tech team. The scores gathered at this stage inform the roadmap in Step 3.

Technical Review 107

Technical Review Software Review API Analytics 107

The Next Web

AUGUST 26, 2012

The metrics that matter the most are returning customers (user retention), turnover per customer and viral growth (k-factor). Keep the team small, agile and up-to-date. Most investors will sooner or later do an extensive due diligence anyway, so spend a little more time in advance to make sure you will be prepared for the future.

Bankruptcy 121

Bankruptcy Technical Review Intellectual Property Due Diligence 121

ReadWriteStart

JANUARY 25, 2021

But the nature of HR is likely to evolve with new technologies, research, and trends. Using one platform, they can store, review, and gather information, send messages, and even generate reports to analyze data. Technology is responsible for introducing the “gig economy.” As we’ve seen, technology tends to evolve exponentially.

Artificial Inteligence 150

Artificial Inteligence Algorithm Retention Software Review 150

VC Cafe

SEPTEMBER 5, 2024

It’s about going beyond traditional metrics and processes, adopting unconventional approaches, and doing things that might seem unscalable to most. The focus on entertainment tech meant that we always cared about content creation, distribution and monetisation. Riches in Niches.

Management 103

Management Technical Review Venture Capital Generative AI 103

Hearpreneur

JANUARY 29, 2023

Companies should invest in the necessary resources and technologies to ensure employees have a comfortable and secure work environment. Businesses must invest in the right technology. Adaptability is essential for success, and I'm constantly learning to make use of technology and tools to work more efficiently.

Artificial Inteligence 133

Artificial Inteligence Entrepreneur Agile Technical Review 133

Startup Lessons Learned

OCTOBER 11, 2013

And if people can just imagine, if the way we motivate people, the way we do performance reviews, and incentivize people within silos—those measures cannot be drawn in a direct line to corporate objectives. We invite you to check out the entire video , including a fascinating conversation about why revenue is not a good growth metric.

Lean 167

Lean Silicon Valley Agile Cofounder 167

andrewchenblog.com

MARCH 10, 2010

Most engineers know that in this kind of a case, the best practice is NOT to rewrite your code, but rather refactor it continually and take down the so-called “Technical debt&# so that it’s always under control. Anyway, let’s dive into this topic more, starting with technical debt.

Technical Review 47

Technical Review Design Las Vegas Product 47

Startup Professionals Musings

NOVEMBER 24, 2017

What neither group seems to fully comprehend is that retail needs to fundamentally change to succeed, far beyond the addition of an online component, to meet the experience expectations of today’s generation, an oversupplied global marketplace, and technology for instant pricing and distribution.

Customer 130

Customer eCommerce Non-Compete Technical Review 130

Hearpreneur

OCTOBER 23, 2020

Reaching my mini-goals and recording new numbers on the growth metrics going through thick and then is what keeps me going. I have remained patient and worked diligently on the growth and success of the business. This process helps me to think differently, giving me the agility to think fast on my feet. This advice does work!

Entrepreneur 154

Entrepreneur Technical Review Africa Revenue 154

YoungUpstarts

DECEMBER 14, 2017

by Amanda Setili, author of “ Fearless Growth: The New Rules to Stay Competitive, Foster Innovation, and Dominate Your Markets “ Polarization is a common problem for companies trying to make smart and agile strategic decisions. In our age of disruption, you must be agile and courageous. Hint: That should be all companies.)

Agile 113

Agile Malaysia Technical Review Metrics 113

ConversionXL

AUGUST 4, 2020

You do CX a disservice if you focus only on metrics like NPS. What you’ll do: Run a fresh-eyes review of the end-to-end customer journey. Fresh-eyes review. So before you learn too much, do your own review of the end-to-end experience. running searches, using filters, reading reviews, favoriting items, etc.)

SQL 117

SQL Software Review Agile Metrics 117

crowdSPRING Blog

DECEMBER 13, 2018

There are three parts to a good competitive analysis: (1) defining the metrics and identifying the competitors you’re comparing, (2) gathering the data, and (3) the analysis. You’re going to need some brand health metrics to track. Speaking with people who have only glowing reviews is great, but does not paint the entire picture.

Marketing 162

Marketing Charlotte Naming Design 162

ConversionXL

APRIL 3, 2018

Corporate Agility. Transparency correlates to agility (Does your CEO know how many tests you ran last month?). Work hard to define meaningful product metrics – enabler of team success. There’s no single metric to track, there are many: Leads. The reasons were all technical (bugs). Culture of Innovation.

Retention 106

Retention Artificial Inteligence Channel Email 106