This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Isaac Cambron is co-founder and CTO of Zensight.co , whose pre-launch product enables sales reps to find and use their best content to close more deals. Below, he answers questions about developingproducts from scratch, as well as the difficult technology choices and tradeoffs CTOs must make.
Though agile is all about process and that’s where much of our attention has gone, it’s time we shifted out focus on people and interactions. In his new book “ People Over Process: Leadership for Agility “, technology expert Michael K. By putting people first — as opposed to process. What’s your main focus?
Disruption today is more than just changes in technology, or channel, or competitors – it’s all of them, all at once. HR processes, legal processes, financial processes, acquisition and contracting processes, security processes, productdevelopment and management processes, and types of organizational forms etc.
Twenty eight years ago I was the bright, young, eager product marketing manager called out to the field to support sales by explaining the technical details of Convergent Technologiesproducts to potential customers. So their management teams were insisting that they OEM (buy from someone else) these products.
I continue to collect great content that is the intersection of startups, products, online and technology. Storm Clouds - A VC : Venture Capital and Technology , November 12, 2010 We have enjoyed an amazing run in the web startup and investing space over the past five or six years. This should not deter you.
They attended property management association meetings in Oregon outside of the technology echo chamber of California to get a sense for people’s daily problems. They taped people using existing products. I used to always tell my development team, “you need to design a product that my dad could use.
It should go without saying that this post is not advice, nor is it recommendation of what you should do, it’s simply my observation of how companies using Customer Development positioned themselves to successfully raise money from venture investors. They will realize that you have built a startup that’s agile, resilient and customer-centric.
Finally, I’ll write about how Eric Ries and the Lean Startup concept provided the equivalent model for productdevelopment activities inside the building and neatly integrates customer and agiledevelopment. Without the revenue to match its expenses, the company is in now danger of running out of money.
Agile Marketing, Part II. I wrote about this years ago when I was temporarily running Marketing and was noting a lot of the similarities between running contemporary ProductDevelopment and Marketing efforts. Tags: Business Marketing Technologyagile marketing marketing productdevelopment.
But as Carlota Perez has so aptly described, all new technology industries go through an eruption and frenzy phase, followed by a crash, then a golden age and maturity. Then the cycle repeats with a new set of technologies. Some have labeled this period as irrational exuberance.
For those of you who have been following the discussion, a Lean Startup is Eric Ries ’s description of the intersection of Customer Development , AgileDevelopment and if available, open platforms and open source.
The promotion signals the importance of productdevelopment for the company’s growth roadmap. DataRails allows companies to manage their data in Excel, operating as a front end to a cloud database , which makes it far more agile and easier to create accurate models. CEO Perspective.
Through rapid experimentation, short productdevelopment cycles, and rigorous measurements of the right metrics, they can ascertain what customers really want. Customer development (the understanding of customer needs) must be married to agiledevelopment (a process which drives waste out of productdevelopment).
One good example is the way in which we''ve adjusted the length of different phases of our agile sprints. We don''t follow a set agile methodology, but rather follow a more home-grown, minimal version of various approaches. We''ve had to design and implement training programs to help on-board people to our culture and technology.
All of us know in software companies that scrum is the most significant agile methodology for handling software projects. In spite of its well-known advantages (flexibility, quick feedbacks, adaptability and better communication), we might be uncertain whether to use this framework or follow a traditional way for the development.
Technology has become so disruptive in the business world that sometimes its exact purpose can be forgotten. . From marketing to productdevelopment, to new software tools and communications, the list is almost endless as to the digital transformations taking place. PSL: Agile Software Development for Efficient Business.
For instance, if you’re in the tech industry, your vision might be to revolutionize how people interact with technology. Examples of Goals Increase Market Share: By expanding your product line, aim to capture 10% more of the market within two years. Embrace new technologies and be willing to pivot when necessary.
Social, Agile, and Transformation. I cover several topics including agile software development, software startups, web 2.0, Strategic Agile Thinking: Balancing Value, Innovation and Research. 2) The agile "happy place". Agile teams sprint when value is known, implementation is low risk.
As companies strive to stay agile and innovative, they’ve discovered that units of 8 to 12 people work best as the natural size of high-performance teams. This is the magic number for leadership teams, product teams, research teams, design teams, and more. People in small teams trust each other.
We agreed that all her founding CEOs seemed to have the same set of personality traits – tenacious, passionate, relentless, resilient, agile, and comfortable operating in chaos. Next, you have to deal with the daily crisis of productdevelopment and acquiring early customers. And that’s just to get started.
Scrum is a framework that is used by software development teams to address complex problems while delivering products of the highest value. Scrum is the most popular subset of the Agile methodology and is used by seventy percent of software teams around the world for project management. Is This You?
Their focus on technology is also a key role in their innovation. Tesla’s technology is not only used by Tesla, it is also used by other car manufacturers like Toyota, Daimler, and Mercedes-Benz. Tesla has always put a huge emphasis on productdevelopment and technological advancement. Photo Credit: Sally Stevens.
To get to this Transition stage, the company needed passionate visionaries who can articulate a compelling vision, agile enough to learn and discover in real time, resilient enough to deal with countless failures, and responsive enough to capitalize on what they learned in order to secure early customers. Planning is another key distinction.
Better Agile Than Smart – [link]. Six Myths of ProductDevelopment – [link]. Better Agile Than Smart – [link]. Six Myths of ProductDevelopment – [link]. How to Increase Trust for a Landing Page Design – [link]. The 5 Qualities of Remarkable Bosses – [link].
Keep the team small, agile and up-to-date. Develop a strong backbone. The backbone of your technology company revolves around a well-organized, up-to-date, specific and documented vision, brand-key, business plan, intellectual property rights, contracts, financial administration, NDAs and bylaws it can rely on.
Agility, Adaptiveness, and Responsiveness. You might find your audience is a little off from whom you were targeting or that your audience thinks your product is overpriced. Remaining adaptable and responding appropriately to the feedback with new productdevelopments, updates, or new marketing strategies can only appeal more business.
The disadvantage is that its methodology was based on the old waterfall model of productdevelopment and not the agile and lean methods that startups use today. It taught lean theory ( business model design , customer development and agile engineering) and practice. Seeing Is Believing.
B2B enterprises would have to use various digital technologies like workflow management software to attain these goals. Think of the agility that comes with CAI, etc. 20- Technology will reduce employment. One business prediction I have is that technology will close the employment gap. 23- Rise in AR and VR Technology.
These are the four stages of a product we’ll be focusing on. . However, on a more granular graph, the introduction phase would be preceded by a productdevelopment stage. This stage is used to determine the viability of your product and confirm when it should go to market.
Use Agile Practices: Adopting agile methodologies has promoted faster development and ongoing innovation at both my companies. Lastly, I leverage technology like project management tools and automation to streamline processes, allowing me to focus on innovation and long-term goals crucial for our company's growth and success.
One of the greatest threats to long-term success is when companies aren’t vigilant enough about responding to the changes in their market—whether it’s by failing to spot product or channel fatigue, acknowledge new competition, make needed updates to products or marketing adjustments in a timely fashion, or embrace new technology coming online.
Several productdevelopment processes out there, especially those that claim to be designed for “the enterprise," are predicated on the mercenary model. For example, a few people have asked me about SAFe (Scaled Agile Framework). More on this topic in upcoming articles.
This post describes a solution – the Customer Development Model. In future posts I’ll describe how Eric Ries and the Lean Startup concept provide the equivalent model for productdevelopment activities inside the building and neatly integrates customer and agiledevelopment.
We all deal with certain truths about building technologyproducts, and I find that certain quotes resonate strongly with people and help them internalize important concepts or ideas. You can see from the list above that I am spending a lot of time lately on product vision, and on testing techniques.
A Customer Discovery and Validation process that was ongoing with productdevelopment could have provided early warning that its market was not developing in Iridium’s favor. Customer Development, Business Model Design and AgileDevelopment could have changed the outcome. It All Came Crashing Down.
This 100+-year-old company has seven major product divisions, each with hundreds of products. Currently a market leader, they’re watching a new and relentless competitor with more money, more people and more advanced technology appear seemingly out of nowhere, attempting to grab customers and gain market share.
The reasons why I am not a big fan of development shops are too numerous to go into here. In brief, startups succeed because there is strong alignment of interests among all parties, especially with the people who are actually building the product. Actually any shop that does agiledevelopment with daily and weekly releases should.
Scrum: a flexible way to manage productdevelopment. Finally, let’s take a look at the increasingly popular problem-solving method—especially in the technology sector—known as scrum. Scrum comes to us from the worlds of product and software development, where creative iteration and collaboration are of the utmost importance. .
This post describes how the traditional productdevelopment model distorts startup sales, marketing and business development. The Use of a ProductDevelopment Model to Measure Sales Using the productdevelopment diagram for startup sales activities is like using a clock to tell the temperature.
Lean Methodology consists of three tools designed for entrepreneurs building new ventures: The Business Model Canvas – to write down all the hypotheses about a new business; Customer Development – a process for testing those hypotheses outside the building; Agile Engineering – to rapidly build minimal viable products to test product/market fit.
Agility and Speed to Market A direct-to-consumer strategy significantly reduces the time from productdevelopment to launch, enabling companies to introduce innovations faster than competitors. This agility allows businesses to adapt swiftly to market changes, such as pivoting production to meet emerging consumer demands.
by Mike Broderick, co-founder and CEO of Turning Technologies. When thinking about product / service development, remember that virtually all great ideas build on an existing trend, and consider developing your product and service concepts around a behavioral movement to leverage existing momentum.
My colleague Joel Zien and I spent four action-packed days checking out the latest technology, meeting hundreds of people, and of course, having fun! What is the latest technology and how can I leverage it within my organization? The question then becomes: what technology is the right one to invest in?
Business intelligence (BI) technology is typically associated with larger companies with access to high end software and huge amounts of data, but BI is on the cusp of something new. With more affordable technology, this type of analysis is increasingly available to SMBs. Stay Agile.
We organize all of the trending information in your field so you don't have to. Join 5,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content