Remove Alabama Remove Churn Rate Remove Demand
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Shark Tank Season 4 week 10 breakdown

Lightspeed Venture Partners

The two founders are attorneys in Mobile, Alabama, who found themselves wearing the same ties over and over again, and wanted to find a way to expand their wardrobe. With a 15% churn rate, that suggests about $7 in lifetime value. I cover one of them, for Nearly Newlyweds, over at Entrepreneur.com. Adding these up gives $15/mth.