Up and Running

APRIL 29, 2013

These five simple guidelines should serve as a basic starting point to get you on the right path to finding the right blend of marketing channels: 1. Write down personas for different types of customers and research which channels most effectively reach that segment to determine where you want to promote your products. Direct sales?

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Albuquerque Marketing B2C Campaign 96

YoungUpstarts

JUNE 10, 2014

Not all of our communication can happen effectively along lower-order channels. Your client in Albuquerque is always moody. But these modes of communication are characterized by expedience and convenience — it’s easier to send messages this way than to call or to communicate face-to-face. Let difficult people win.

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Albuquerque Conversion Social Media Leadership 154

Austin Startup

MARCH 7, 2021

In short, the first wave of internet companies were widely distributed and brought people online (AOL in Virginia, Microsoft in Albuquerque and Seattle, Dell in Austin, etc.) Join the Capital Factory community to get access to our private Slack channel, coworking space, mentor network, and exclusive members-only events.

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