Amazon SEO Isn’t Google SEO: 6 Differences That Matter
ConversionXL
JULY 29, 2020
When customers have a specific product in mind, more turn to Amazon search than Google. If you’re porting over your SEO “best practices” from on-site product pages to Amazon product pages, you’ll struggle. Amazon’s algorithm manages a smaller set of users—those with the intent to buy a product online.
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