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5 Things You’re Measuring Incorrectly With Digital Analytics & What To Do About It

ConversionXL

Watching the growth of digital analytics over the last several years has been both exciting and disturbing. Disturbing, because many people & organizations want to compete on analytics, but are not doing the right things or adopting the right thinking about analytics. 15% of companies don’t track ROI (Return on Investment).

Analytics 113
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4 Cases Where Short Home Pages Outperformed Long Home Pages

ConversionXL

Secondary goal is a clickthrough to the Courses page, so people would find a course of interest. Not that just, also 25% more clickthroughs to my blog and 45% more people checked out my services – #winning! It’s not about the length really, it’s what is the right content for a particular audience. Why is that.

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Traffic Acquisition Strategy: A Data-Driven Approach to Increase Site Traffic

ConversionXL

7 Ways that Predictive Analytics Is Transforming Ecommerce. Predictive analytics help you understand what your customers are going to buy before they do. *. *. I’ve got to do something different in Tumblr than I do in Facebook because the audience is different. By Gagan Mehra. I agree to get emails. We’re in slang marketing now.

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Adopting A Data Driven Approach To Increase Website Traffic

ConversionXL

The simple answer is to focus on crafting quality headlines, show stopping graphics, or difficult to forget experiences and showing them to a highly targeted audience. represent themselves visually speak to a much larger visual preference about the audience you’re trying to target. The question is – how? Otherwise you’re out.

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Making the Most of Your Drip Email Campaign: Content, Length & Frequency

ConversionXL

BUT, if you go to your analytics right now and identify the pages with the highest bounce rates , and how people are coming to them, you’ll find ripe starting points for your autoresponders. How are you able to tell where you should start your sequence, how frequently you should send, or even what to send? The 4 Stages of Relationships.

Campaign 130
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Finding your One Metric That Matters

leananalyticsbook.com

Lean Analytics Book. There are three criteria you can use to help choose your OMTM: the business you’re in; the stage of your startup’s growth; and your audience. This is the typical transaction funnel that anyone who’s used web analytics is familiar with. Skip to navigation. Skip to main content. Contact us.

Metrics 58
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Why Keyword Themes +Modified Broad Match = Winning PPC Strategy

ConversionXL

site analytics data. Put simply: Getting clicks from the right audience boosts your conversion rate because you’re driving motivated traffic to what they want. Download a spreadsheet with this sample data: ( Google Docs | XLSX ). webmaster tools query data. product databases. marketing material. website tags and categories.

PPC 114