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Affordable Tools to Help Maximize Your Social Media Presence

Duct Tape Marketing

Affordable Tools to Help Maximize Your Social Media Presence written by Guest Post read more at Duct Tape Marketing. Social media has tilted the marketing landscape, with close to 90 percent of marketers believing in the importance of social media marketing—a practice that saw a spending of close to $10 billion in 2015.

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17 Entrepreneurs Celebrate Summer Business Accomplishments

Hearpreneur

Beauty brands relay on social media strategy as much as traditional PR! Also, I had the opportunity to present my “Organic Reach is Dead: Learn to Pay to Play Like a Pro” Masterclass to a standing room only (or sold out) crowd on the main stage at the Social Media Week Los Angeles conference.

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[Singapore] Twitter Designates Singapore As Asia Pacific Headquarters

YoungUpstarts

The new office also houses #RealTimeLab, a physical social media “war-room” where partners and clients can track real time live Twitter campaigns, analytics and data visualizations, observing key cultural moments from around the region such as national elections, sporting events, entertainment shows and disaster responses.

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How to Run Effective Online Sweepstakes Campaigns

ConversionXL

It seems that everyone is running some type of online campaign nowadays. Here is our guide to running an effective and legal sweepstakes campaign online. First off, let’s define what a sweepstakes campaign is. Case #2 – Unique Hotels Facebook Campaign. Some of them good, some not so much. Case studies.

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How to Model Your Marketing Against the Product Lifecycle

ConversionXL

Share it across business and personal social media profiles to generate a targeted list of early adopters. Social proof can also be repurposed on social media to start building trust ahead of your product launch. This means social proof and the customer experience are paramount. Rapid penetration.

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When should you use email marketing? Best practices to retain and grow your user base

The Next Web

While social media still enjoys some of its new-kid-on-the-block novelty, email still reigns as the preferred marketing method for 75 percent of users, according to research compiled by Web hosting service Host Papa. A new startup named Bootstrapp has an interesting challenge: introducing recommerce to India.

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[Interview] Ryan Bonnici of HubSpot On Inbound Marketing In Asia

YoungUpstarts

According to the study, 3 out of 4 marketers in Asia use mostly inbound strategy, such as SEO, content creation, social media, and lead generation to drive ROI. Many of the respondents for Hubspot’s State of Inbound 2015 Asia report – in fact, almost half – comes from India.

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