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Using Generative AI to Drive Corporate Impact

TechEmpower

Focusing on generative AI applications in a select few corporate functions can contribute to a significant portion of the technology's overall impact. At TechEmpower , we’ve used LLMs as part of marketing strategies where you can find and classify companies, personalize outreach campaigns and have personalized drip campaigns.

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How to Elevate Your Business to the Next Level

The Startup Magazine

You can find out their preferences by doing analytics, feedback and surveys. You can do this through having targeted marketing campaigns or customized recommendations. Leverage Technology for Growth Technology is a powerful tool for driving efficiency and innovation.

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How to Create a Marketing Playbook for Consistent Campaigns

ConversionXL

A marketing playbook helps you achieve brand consistency across channels and campaigns. A marketing playbook is a reference guide that outlines how a business will manage its marketing on a particular channel or campaign. What’s inside will differ depending on the channel or marketing campaign. Marketing funnel. Measurement.

Campaign 149
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The Day In The Life Of Working As A Digital Marketer

YoungUpstarts

Digital marketing uses technologies to promote brands’ products and services. It’s different from traditional marketing because the digital component enables marketers to see real-time analyses of their campaigns so they can quickly see what’s working and where they need to pivot. Building Email Marketing campaigns.

Marketing 264
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Mixpanel vs. Google Analytics: The 2018 Guide

ConversionXL

Instead, we’re comparing Mixpanel and Google Analytics in the terms that drive business growth—identifying the core use cases for each tool and the business problems they solve, while highlighting the features that make it possible. That’s as useful as analytics without analysts: troves of data but no actionable insights. Acquisition.

Analytics 119
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5 Things You’re Measuring Incorrectly With Digital Analytics & What To Do About It

ConversionXL

Watching the growth of digital analytics over the last several years has been both exciting and disturbing. Disturbing, because many people & organizations want to compete on analytics, but are not doing the right things or adopting the right thinking about analytics. 15% of companies don’t track ROI (Return on Investment).

Analytics 113
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Is it a Good Idea to Have Ads in Tweets?

Both Sides of the Table

so compelling (other than the fact that the CEO Sean Rad is a great young technology leader and his advisers – Brian Norgard , Dan Gould and Evan Rifkin - are some of the guys I respect most in the LA tech market.). We’ve run enough campaigns to known that users have been tolerant of authentic ads. So did the media.