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Traffic Acquisition Strategy: A Data-Driven Approach to Increase Site Traffic

ConversionXL

7 Ways that Predictive Analytics Is Transforming Ecommerce. Predictive analytics help you understand what your customers are going to buy before they do. *. *. Assuming you have some people who aren’t your friends and family connected to your social media accounts, analytics dashboards can show you how each piece of content performed.

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Finding your One Metric That Matters

leananalyticsbook.com

Lean Analytics Book. This is the typical transaction funnel that anyone who’s used web analytics is familiar with. Media is about time on page, pages per visit, and clickthrough rates. Traffic sources and campaign effectiveness (the SEO stuff, measuring how well you get attention.). Skip to navigation. Contact us.

Metrics 58
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Adopting A Data Driven Approach To Increase Website Traffic

ConversionXL

Assuming you have some people that aren’t your friends and family connected to your social media accounts, there are analytic dashboards (for the major social networks anyways) that show you how each piece of content performed. Improve Your Content Strategy With Facebook Analytics. Using Google Analytics on Tumblr.

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How to Build a Strong A/B Testing Plan That Gets Results

ConversionXL

What is happening: Make sure you are getting actionable data from Google Analytics. Companies often fail in web analytics because their objectives are not simple to understand or measure. 2) Increase y – Increase clickthrough rates. But Analytics doesn’t tell you the why behind this. KPIs are metrics (numbers).

Analytics 131
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How to Optimize Videos for Conversions

ConversionXL

First, you can use annotations to get viewers to clickthrough to another site while they’re watching. According to Rand, having a transcript can make a difference as well… Rand Fishkin , Moz : “Although video is a visual medium, the text component is very important when it comes to SEO. One call to action per video.

Video 48
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Why Keyword Themes +Modified Broad Match = Winning PPC Strategy

ConversionXL

site analytics data. Boosting your CTR ( clickthrough rate ) will improve your Quality Score , which in turn improves your Ad Rank which gives you better ad position & lowers your CPC ( cost-per-click ). Download a spreadsheet with this sample data: ( Google Docs | XLSX ). webmaster tools query data. product databases.

PPC 114
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How To Get More SEO Value Out of Your Existing Content

Duct Tape Marketing

How To Get More SEO Value Out of Your Existing Content written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. Click on the “Search Analytics” tab on your Dashboard, or go under “Search Analytics” at the left and choose “Search Analytics” there. Share your content more than once.

SEO 28