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24 Entrepreneur Explain How They Come Up With Their Business Name

Hearpreneur

What exactly is going to be the name of your business? Whatever the inspiration or relation may be, the naming of your business is one of the most important parts of becoming a CEO. Our name derives from the word Kaizen, After I suffered a back injury I followed a physical therapy treatment. 7- From a Cantonese name.

Naming 147
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Struggling to Name Your Product? Here’s How We Did It

Up and Running

As we’ve been working on our new product that helps teams manage shared email inboxes, we’ve had struggles coming up with a name. We’d jotted down some name ideas as they came up, but didn’t feel like any individual name was the right fit. Here’s the structure that we used to come up with our new product name.

Naming 82
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How “Tag Management” Can Improve Site Performance

ConversionXL

After the top notch article on migrating to Universal Analytics using Google Tag Manager , we got some feedback from you that some background on what tags and tag management are would be helpful. The tracking code you get from Google Analytics? As with most popular Google products, it’s free. What is a “Tag” Anyway?

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6 Essential Principles Of Designing a High Converting Site Search Experience

ConversionXL

(optional) Sites with high inventory should allow visitors to search within product categories. A simple way to see how valuable making site search more visible for you will be is to use this converters segment in Google Analytics, along with your own site search usage report.

Search 107
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Email Subject Lines: 8 Principles for Improved Open Rates

ConversionXL

Amelia Showalter of Pantheon Analytics , who led digital analytics for Obama’s 2012 campaign, agrees… Amelia Showalter , Pantheon Analytics: “Eventually the novelty wore off, and we had to go back and retest.” (via Personalization comes in many forms… Including a first name in the subject line.

Email 93
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Amazon SEO Isn’t Google SEO: 6 Differences That Matter

ConversionXL

Consider the difference between All-Clad’s product pages and product listings on Amazon: It’s easy to see some of the keywords added to Amazon titles and how those might target user searches: “non-stick,” “dishwasher safe,” “hard anodized.”. Does it give more context to search engines—and a potential reason to rank it higher?

SEO 113
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End of Dumb Tables in Web Analytics Tools! Hello: Weighted Sort

Occam's Razor

" That quote comes to mind when I think of a new feature in Google Analytics that carries the unassuming name of Weighted Sort. We have a very long tail of data in web analytics. Hundreds and hundreds of referring urls and campaigns and page names and so on and so forth. " Ok analytics tool: Sort descending!

Analytics 109