Jedi Mind Tricks: 17 Lesser Known Ways to Persuade People
ConversionXL
NOVEMBER 9, 2011
So when you try to sell something, make statements or represent a world view your customers can agree with first – even if they have nothing to do with what you’re selling. The time-tested 60×60 rule says that your customers will buy an upsell 60 percent of the time for up to 60% of the original purchase price.
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