Jedi Mind Tricks: 17 Lesser Known Ways to Persuade People
ConversionXL
NOVEMBER 9, 2011
So when you try to sell something, make statements or represent a world view your customers can agree with first – even if they have nothing to do with what you’re selling. Upsell a product that cost 60% less. While more choice attracted more customers to look, very few of them actually bought jam. Story beats data.
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