Both Sides of the Table

OCTOBER 29, 2009

We’ve run enough campaigns to known that users have been tolerant of authentic ads. So PPC (pay-per-click) advertising on social networks has performed poorly to date. I believe that authenticity is the key to successful in-stream advertising campaigns. The next campaign will be run with different publishers.

Technical Review 286

Technical Review Advertising Early Stage Internet 286

YoungUpstarts

APRIL 28, 2015

For a small- to medium-size business, Direct Response campaigns (as opposed to Branding and Awareness campaigns) are better suited for quick wins and delivering returns on the marketing spend. If it sounds convincing so far, then the next step would be to decide how best to execute your marketing campaign. Do It Yourself.

Small Business 100

Small Business Marketing Campaign PPC 100

YoungUpstarts

MAY 6, 2015

Great Agencies achieves this by ranking the top vendors in specific niche markets within digital marketing, such as search engine optimization (SEO) agencies, pay-per-click (PPC) agencies, reputation management and branding companies, iOS application development, and Android application development companies, to name a few.

Advertising 100

Advertising Application Development SEO Channel 100