This Week in VC with Dana Settle of Greycroft Partners
Both Sides of the Table
MAY 19, 2010
Current round: $35mm in Series C (extension of Series B at higher valuation) from General Atlantic, Matrix Partners. Monetization: virtual goods (1/3 of total revenues); Partnerships with major brands (currently partnered with H&M and Travel Channel); forecasted to hit 6mm users by end of Summer 2010. Competitors: Knewton.
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