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Social Media World Forum (SMWF) Asia is happening right now and the event space in Suntec City is buzzing with the chatter of the gathered social media glitterati, brand managers and communications professionals from Singapore and the region. Opportunities and Challenges for ApplicationDevelopers. Rise of the Apps.
During the recent launch of Blackberry 7 OS in Singapore, Research In Motion (RIM) executives had shared that Southeast Asia was a potential hotbed of applicationdevelopers with whom they were keen to work with. Approximately 3,000 apps available for PlayBook. Available in more than 100 countries around the world.
The idea of mobile applicationdevelopment for the enterprise is rapidly catching on, as mobile apps are now an obvious (and critical) path to both generate revenue and improve the customer experience for today’s modern businesses. What will you do to brand, distribute and support the app?
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