Why AOL's "About.com 2.0" strategy will work. for a while
Genuine VC
DECEMBER 23, 2009
This strategy sounds awfully familiar to me, as it’s reminisce of About.com’s (founded as The Mining Company) in the late 90’s where a few hundred “guides” created and curated content on various niche subject areas. AOL is essentially creating a traffic magnet… for what will soon become an old paradigm.
100 
Let's personalize your content