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9 Things to Know About Influencing Purchasing Decisions

ConversionXL

says Dan McGinn, president of a research and strategy consultancy in Arlington. Their research showed that social media rarely leads directly to purchases online — data indicates that less than 2% of orders were the result of shoppers coming from a social network. Yes, our preferences evolve as the society evolves.

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Purchase Decisions: 9 Things to Know About Influencing Customers

ConversionXL

. “There are huge incentives in consumer markets, even for competing companies, to make everything the same, ” says Dan McGinn , president of a research and strategy consultancy in Arlington, Virginia. Another report showed that social media rarely leads directly to online purchases. That impacts our purchasing decisions.

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The Democratization of Innovation | Yes That is What is Occurring

Campus Entrepreneurship

We convened at the Artisphere in Arlington, VA and really had a fascinating discussion surrounding the JOBS Act, 3D printing, low cost software development and other factors supporting the democratization of innovation. I wonder what will happen when the ties to these networks weaken? Maybe it’s time for change after all.