How to Track and Improve Ecommerce Customer Acquisition Effectiveness
ConversionXL
OCTOBER 16, 2022
In this article, you’ll learn how to gauge the effectiveness of any customer acquisition strategy. The email list recipients weren’t the business’s target audience; Because of this, many had a negative buying experience; Half wrote negative reviews or warned friends to avoid the brand. They got an ROI of $2 on every $1 spent.
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