ConversionXL

OCTOBER 4, 2021

Email generates as much as $42 for every dollar spent , and is a top-three marketing channel for 87% of B2B and 76% of B2C marketers. Building loyalty starts with what you do post-purchase and continues with retention emails. If you look back through the examples we’ve used in this article, you can see how every brand has done this.

Email 136

Email Customer Marketing Software Review 136

ConversionXL

JULY 18, 2017

This article will be an essential and comprehensive crash course into the world of product analytics. Instead, they needed to focus on getting their first 100 users before they invested in some of the analytics tools that I’m going to mention later on in this article. To be data-driven, you need data. This is where data can help you.

Analytics 107

Analytics Product Channel Retention 107

ConversionXL

NOVEMBER 29, 2018

Lincoln Murphy cites a 3% conversion rate for SaaS and B2B web apps; a 2012 article on several leading platforms suggested a range between 1 and 10%. Those near-term sales, while enticing, may erode a brand and hurt retention. As Ada Chen Rekhi details , free trials usually convert at a higher rate, but rates vary widely: Freemium.

Customer 119

Customer Conversion Acquisition B2B 119

Up and Running

APRIL 17, 2018

And, these trends don’t just apply to businesses selling directly to consumers (B2C). B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 trillion in sales, compared to B2C’s $2.3 Check out this article for 39 ways to increase your conversion rate.

SEO 80

SEO eCommerce Software Review Analytics 80

ConversionXL

AUGUST 27, 2020

This article is a comprehensive crash course into the world of product analytics. Perhaps your onboarding funnel has a poor conversion rate or your user retention is too low. Cohort Analysis lets us see the retention for any group of users (i.e. The secret to their success? This is where data can help you. Cohort analysis.

Analytics 90

Analytics Product eCommerce Channel 90

VC Cafe

NOVEMBER 11, 2024

.” Rahul Vohra, founder of Superhuman Getting your first 1,000 users is an important early milestone for any B2C startup. What are the most effective strategies for early B2C growth? This post is about how to get to your first 1,000 users, and how to get to know your users better, in particular for B2C startups.

B2C 88

B2C Viral Social Media Community 88

ConversionXL

FEBRUARY 10, 2021

In this article, we’ll look at some of the most important components of running a successful demo and what to consider when creating yours. What types of demos are used, and are there correlations between B2B and B2C demo usage? How do some of the most successful SaaS companies approach their demos? Case study data collection.

Product 120

Product B2C B2B Email 120

ConversionXL

SEPTEMBER 20, 2018

In this article, I’ll walk you through the three tidal waves coming ashore and show you how to avoid their potentially disastrous consequences. This isn’t limited to the B2C space. A product-led go-to-market strategy relies on product features and usage as the primary drivers of customer acquisition, retention, and expansion.

Marketing 289

Marketing Sales Cycle Acquisition Sales 289

Women Entrepreneurs Can

AUGUST 30, 2024

This article explains why smart data management is essential for businesses looking to thrive in a competitive environment. Whether you need B2B or B2C lists, list brokers can tailor the data to your specific needs, ensuring your marketing campaigns reach the right audience and improve your ROI.

Management 52

Management B2C B2B Retention 52

Up and Running

MAY 8, 2015

When consultants, designers, and developers do this, they may be thinking that it’s in the best interest of the relationship, but it often does more harm than good and results in lower retention rates and fewer referrals. The only real way to deal with this problem is to be upfront about it.

Management 60

Management B2C B2B Retention 60

ConversionXL

NOVEMBER 15, 2016

However it comes with its own set of challenges, like retention and churn. Why You Need Cohorts to Improve Your Retention. In a way, B2C marketers have to worry about “lead nurturing,” too, it just tends to be after the purchase. Retention is King. Mid-term retention. Long-term retention.

Conversion 48

Conversion Churn Rate Retention Metrics 48

VC Cafe

MARCH 15, 2016

It works both in a B2B and B2C context, as some studies show that 44% of online consumers say that having questions answered by a live person while in the middle of an online purchase is one of the most important features a Web site can offer. Online chat. Another way connect with customers is online chat.

Sales 60

Sales Marketing Sales Cycle B2C 60

Occam's Razor

FEBRUARY 28, 2017

As you’ve read in the Forbes article, I love storytelling. It also has massively delicious implications in your data, acquisition and retention strategies (ignoring the sweet, heavenly, implications on your customers). These Marketers write articles and give conference keynotes that obsess about “viewable above-the-fold ads.”

Metrics 60

Metrics Analytics Acquisition Naming 60

ConversionXL

AUGUST 7, 2019

Yet, according to another study , only 11% of B2B companies have ongoing influencer marketing programs, compared to 48% of B2C brands. This way, every time the article is tweeted from the dashboard, the influencers are tagged on Twitter, driving them back to the content. B2B brands shouldn’t feel left out, even if they lag behind.

B2B 110

B2B Marketing Social Media B2C 110

ConversionXL

JUNE 24, 2014

There is much more to say about registration processes than I have space for in this article, but you can read more here: Why user registration sucks and how it hurts your business. On the other hand, Easytobook , a B2C company, had 1.5 million monthly unique visitors but low engagement. Nothing beats word-of-mouth recommendations.

Social Network 130

Social Network Viral Social Media B2C 130

ConversionXL

SEPTEMBER 2, 2019

On the other hand, Easytobook , a B2C company, had 1.5 It seems that B2C companies might benefit far more from social login than B2B, but even that seems to depend on a company’s expectations. This data from the Blue research study reflects other research we cited in our article on investing in good testimonials.

Social Network 73

Social Network Viral Social Media B2C 73

steveblank.com

JULY 8, 2011

Best, Alyson Stone, Assistly Team Reply Quora , on April 26, 2011 at 6:46 am said: What are the best online resources (blogs, articles, etc.) No-brainer for B2B companies but also for B2C companies (making special advertising deals for example) Reply steveblank , on June 8, 2011 at 9:05 am said: Martin, Any suggestions?

Software Review 110

Software Review Startup Silicon Valley Analytics 110

ConversionXL

AUGUST 1, 2017

It’s not easy feat, but this article is designed to arm you with the knowledge and tools to start optimizing beyond the initial purchase conversion, and hopefully, to rack up some repeat purchases and referrals in the process. Customer loyalty is sometimes confused with customer satisfaction, as well as retention. Lafley and Roger L.

Customer 114

Customer Retention B2C Programming 114

ConversionXL

AUGUST 1, 2017

It’s not easy feat, but this article is designed to arm you with the knowledge and tools to start optimizing beyond the initial purchase conversion, and hopefully, to rack up some repeat purchases and referrals in the process. Customer loyalty is sometimes confused with customer satisfaction, as well as retention. Lafley and Roger L.

Customer 91

Customer Retention B2C Programming 91