Duct Tape Marketing

MARCH 30, 2022

Dale has been an SEO specialist for fortune 500 companies and venture-backed startups around the world for two decades. As technology and algorithms are constantly changing, the world of SEO as we know it continuously evolves along with it. 4:56] Could you talk about something you’ve written about — the end of technical SEO? [5:43]

Technical Review 96

Technical Review SEO Metadata Algorithm 96

www.forentrepreneurs.com

FEBRUARY 2, 2010

Blog About Log in Register Startup Killer: the Cost of Customer Acquisition In the many thousands of articles advising entrepreneurs on what they have to focus on to build successful startups, much has been written about three key factors: team, product and market, with particular focus on the importance of product/market fit.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Austin Startup

JULY 12, 2010

They still SEO-optimize those pages heavily, and compete for the attention of users with other channels, whether official or unofficial. Encourage them to join and support the Company-Customer Pact.”

Customer 80

Customer Harvest B2C Technical Review 80

Up and Running

APRIL 17, 2018

And, these trends don’t just apply to businesses selling directly to consumers (B2C). B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 trillion in sales, compared to B2C’s $2.3 Implement SEO best practices. trillion in 2021, up from $1.3

SEO 80

SEO eCommerce Software Review Analytics 80

Software By Rob

OCTOBER 14, 2010

Photo by DeclanTM This article is #7 in a series about startup marketing. Execution Ok, I said this would be a “why&# article, but I hate talking so much theory without giving actionable advice. Once this is setup the major task is driving traffic, which is far beyond the scope of this article. 4 Zachary Cohn on 10.14.10

Software Review 77

Software Review Marketing Technical Review Software 77

ConversionXL

NOVEMBER 3, 2016

Some of the same underlying principles apply, but because of the inherent differences in buying decisions and sales cycles, pulling B2C optimization practices straight from the book might be a bad idea. Note: this article is heavily based on our great course with Bill Leake , CEO of Apogee Results. Account-Based Marketing.

B2B 48

B2B Conversion B2C Sales Cycle 48

Occam's Razor

FEBRUARY 20, 2012

News/Finance to see if I get display ads when I read articles or stories about credit cards, credit scores etc. No business, B2C or B2B or here2there, can exist without a robust YouTube strategy. Things that might hinder SEO. Competition (who comes up first consistently, ppc and organic). Search Plus Your World results.

Web 139

Web Analytics Technical Review Affiliate 139

Rembrandt Communications

MARCH 6, 2015

You have tons of Web pages, Infographics, videos, company news, articles… the list goes on. The post B2C and B2B Content Marketing Tips – Is Your Copy Just Sitting There? appeared first on Boost sales with BtoB Content Strategy, SEO and PR here. That’s great. You win an award for having lots of content. But […].

B2C 100

B2C B2B PPC PR 100

ConversionXL

NOVEMBER 22, 2022

In this article, you’ll learn which metrics to measure to understand and improve marketing performance. For example, if a high number of visitors comes from organic search and very little come from paid search, you can look at shifting ad budget over to SEO. You have to track metrics you can act on. What is Click-Through Rate?

Metrics 105

Metrics Analytics Marketing Acquisition 105

VC Cafe

NOVEMBER 11, 2024

.” Rahul Vohra, founder of Superhuman Getting your first 1,000 users is an important early milestone for any B2C startup. What are the most effective strategies for early B2C growth? This post is about how to get to your first 1,000 users, and how to get to know your users better, in particular for B2C startups.

B2C 88

B2C Viral Social Media Community 88

ConversionXL

MARCH 3, 2021

For this reason, getting more out of your PPC spend is not just about properly optimizing; it’s about using all of that PPC data to shape a smarter SEO strategy. In this article, I’ll break down how to use your Google Ads campaigns as prospecting tools for SEO. How to use PPC Campaigns to Prospect your SEO strategy.

PPC 146

PPC SEO Campaign Analytics 146

Kodorra

NOVEMBER 25, 2018

Whether it is advertisement model, B2C (Business to Consumer) ecommerce, affiliate or subscription, picking the right choice could determine the rise or fall of your business. Search engine optimization (SEO) is very important to any online business. This article first appeared on AllTopStartups. . Step 2: Name your business.

Software Review 45

Software Review Hosting Intellectual Property Naming 45

Occam's Razor

NOVEMBER 18, 2014

The core performance of the current website look like this… While we are applying it to a B2B case, it could just as easily be applied to a B2C / Ecommerce scenarios. If you were an SEO, or ran all Ecommerce for your company, or were responsible for consumer experience? The article shares some ideas.). What happened?

Analytics 145

Analytics Sierra Leone Channel Conversion 145

YoungUpstarts

AUGUST 17, 2014

If an action takes place on one platform (an article is shared), the recipe responds with appropriate reply (a thank you, an offer, etc). The increased difficulty and added opportunity is ironic and problematic for business-to-business companies as well as B2C (business to consumer) advertisers. Blackhat SEO. Why You Need It.

Architecture 180

Architecture Marketing SEO Cofounder 180

Austin Startup

APRIL 17, 2017

Candidates will learn our culture and how to go through steps of sales cycle with Lead Generation, B2B and B2C sales and account management. familiarity with use of social media on a corporate level, as well as experience with SEO best practices, designing landing pages, and website analytics tools (Google Analytics).

Semantic 48

Semantic Social Media Database Artificial Inteligence 48

David Teten

JANUARY 11, 2020

I have a tiny audience compared with the B2C influencers, but my audience are overwhelming businesspeople in tech and finance. Founders and LPs will read into your personal vacation pictures on instagram, just as much as they’ll consider the amount of time you spend responding to comments on LinkedIn articles. This is hosted by NFX.

Social Media 60

Social Media Technical Review Media Private Equity 60

ConversionXL

APRIL 11, 2016

Research conducted in 2014 found that 73% of American B2C marketers think video is an effective content marketing tactic. According to Rand, having a transcript can make a difference as well… Rand Fishkin , Moz : “Although video is a visual medium, the text component is very important when it comes to SEO. What to Test.

Video 48

Video Conversion Mobile Search 48

ReadWriteStart

AUGUST 19, 2019

Every business, including B2B or B2C, has to bear the financial loss in their implementing their business strategies. Populate your website with regular blogs and articles. Don’t limit your content only to blogs and articles; switch to video marketing , podcasts , and pictures. SEO is the biggest asset of any successful website.

Small Business 138

Small Business Marketing SEO Social Media 138

Occam's Razor

JANUARY 20, 2010

We will cover measuring success of SEO efforts on one web page, how to do search engine optimization for b2b websites, how to rank for highly saturated industries / categories / keywords, and which competitive intelligence tools do I use for search program optimization (and targeting display ads using search data!). Back to our story.

Analytics 90

Analytics Search SEO Metrics 90

YoungUpstarts

OCTOBER 15, 2019

For quite some time now, SEO tops the priority list for most companies. Link Building is an invincible part of every SEO strategy. Today, every article you read, claims ‘content is king’. by Prince Kapoor. All of us want to be on the first page on Google, don’t we? So even if they are highly authoritative, it isn’t worth it!

Algorithm 113

Algorithm SEO B2C Email 113

ReadWriteStart

JULY 23, 2021

In this article, we will share six LinkedIn algorithm tips and insights and 11 actionable content tips. For B2C Brands, they would say Monday and Wednesday. This strategy works very well because if you miss the beginning of this article, we have talked about the algorithm that explains the importance of these 30-60 minutes.

Viral 216

Viral Algorithm Framework B2B 216

ConversionXL

NOVEMBER 6, 2015

PPC, SEO, IT, brand, etc.) Earlier this year, I wrote an article on sample pollution , which covers sampling a representative audience in detail. If you’re a B2C product or service, you likely see more conversions outside of business hours or around noon, when people are at home and thinking about their personal life.

PPC 48

PPC Software Review Technical Review Campaign 48

Brandanew

NOVEMBER 17, 2015

Both consumers (for B2C) and brand (for B2B) check the recency of your posts. As a professional blogger you need to know the basics of SEO and figure out how to write in a manner that is authentic but still includes all the elements of search engine optimization. You can now attend our next blogging workshop online on November 27th.

B2C 100

B2C SEO Audience B2B 100

Duct Tape Marketing

APRIL 18, 2016

In today’s digital world, the hot topics in the small business marketing industry tend to be things like SEO, responsive web design, pay-per-click advertising, and of course whatever the latest fad in social media happens to be in any particular week. This last tip will apply more to B2B businesses than B2C businesses.

Networking 28

Networking Jordan Software Review Limited Liability Company 28

ConversionXL

MARCH 30, 2015

Here are some ideas about of how you can apply 10 Jakob Nielsen Usability Heuristics to lead generation websites in the B2B or high consideration B2C realm, where there isn’t necessarily any transactional functionality, e.g. e-commerce, user registrations, etc. This is not only SEO good practice, it is also a good user experience practice.

B2B 48

B2B Web Design B2C 48

ConversionXL

AUGUST 7, 2019

Yet, according to another study , only 11% of B2B companies have ongoing influencer marketing programs, compared to 48% of B2C brands. This way, every time the article is tweeted from the dashboard, the influencers are tagged on Twitter, driving them back to the content. B2B brands shouldn’t feel left out, even if they lag behind.

B2B 110

B2B Marketing Social Media B2C 110

Duct Tape Marketing

NOVEMBER 19, 2019

But B2C businesses can thrive on LinkedIn as well. Let’s say you’re a marketing consultant focused on SEO. Then drop them a line indicating you’ve done just that and that you already have a few suggestions on quick wins for improving their SEO, if they’d have some time for a chat.

Networking 74

Networking Social Media B2C Curation 74

ConversionXL

JULY 7, 2020

Google requires on-page SEO, technical SEO , outreach, link building , and a months- (or years-) long wait—just to discover if it works or not. If you click on the “classic car” pin, you get an in-depth article describing how to take care of your vehicle. That said, company promotion is indirect—don’t plan a hard sell.

Marketing 114

Marketing Viral Campaign Search 114

ConversionXL

MAY 27, 2020

This all might look like an easy, stress-free way of acquiring links, but let me use one of the phrases SEOs like the most: ”It depends!”. B2B copywriting almost always requires more skill and time compared to B2C. For instance, here’s a post comparing PPC vs. SEO for startup marketing. I don't know you. Cons of images.

B2B 142

B2B Social Media Email Campaign 142

Duct Tape Marketing

JUNE 16, 2017

In this article, I’ll outline 3 approaches to creating content and generating ideas that your audience will actually want. Not only will this help with SEO, but will help distribute your content to a brand new audience. As Instagram takes off with wider audiences, a proven opportunity is there (for B2C and B2B brands alike).

South Africa 70

South Africa Audience Video Africa 70

OnlyOnce

APRIL 27, 2010

  And it’s time for the annual round of “email is dead” articles and blog posts.   Three articles of late are pretty interesting and point out that the trends in online channel usage are far murkier than meets the eye.   The article should be about how “Four in Five” adopt. .   Love is in the air.

Social Network 48

Social Network SEM B2C Social Media 48

OnlyOnce

APRIL 27, 2010

  And it’s time for the annual round of “email is dead” articles and blog posts.   Three articles of late are pretty interesting and point out that the trends in online channel usage are far murkier than meets the eye.   The article should be about how “Four in Five” adopt. .   Love is in the air.

Social Network 48

Social Network SEM B2C Social Media 48

OnlyOnce

APRIL 27, 2010

  And it’s time for the annual round of “email is dead” articles and blog posts.   Three articles of late are pretty interesting and point out that the trends in online channel usage are far murkier than meets the eye.   The article should be about how “Four in Five” adopt. .   Love is in the air.

Social Network 48

Social Network SEM B2C Social Media 48

VC Cafe

MARCH 15, 2016

It works both in a B2B and B2C context, as some studies show that 44% of online consumers say that having questions answered by a live person while in the middle of an online purchase is one of the most important features a Web site can offer. Online chat. Another way connect with customers is online chat.

Sales 60

Sales Marketing Sales Cycle B2C 60

Duct Tape Marketing

MAY 22, 2019

Transcript of Creating a Winning SEO Strategy written by John Jantsch read more at Duct Tape Marketing. He is the founder of Backlinko.com a place where you can get actionable SEO advice. John Jantsch: I did actually have a question, this is my own curiosity, a lot of SEO folks do… you have a lot of clients in the U.S.

SEO 75

SEO Kansas City Kansas Search 75

Duct Tape Marketing

OCTOBER 30, 2015

In fact, it is content and engagement you need to focus on: Post photos, questions, insightful stats and facts, links to thought-provoking articles. Twitter and Facebook have no contribution to your SEO efforts , at least directly, confirms Matt Cutts. Show off your products with large images. Run a timeline contest.

Social Media 28

Social Media Search Media Sales 28

ConversionXL

OCTOBER 30, 2021

In this article, you’ll learn how to do just that. Generating awareness through SEO. SEO can be used to raise awareness through guest posting , too. . Also on the first page of search results for “email list tips” is a Forbes article written by John Lincoln that includes a link to his digital marketing agency: .

Customer 140

Customer Marketing Social Media CPA 140