YoungUpstarts

AUGUST 3, 2020

Many companies throughout the world have run numerous PR campaigns and CSR activities before the outbreak of the pandemic, showing how much they care about people. For example, when Kotlin was launched, hundreds of articles floated in the market predicting the end of Java. But often good deeds in good times get unnoticed.

Leadership 189

Leadership Technical Review Java Software Review 189

Mike Michalowicz

FEBRUARY 11, 2013

While it’s important to keep up traditional communication and PR, business owners should also be extending their relationships through online forums – website, blogs, and social networks. Post links to your articles educating people in your niche market. At the bottom of the article have links to your products & services.

Small Business 167

Small Business Marketing PR Social Media 167

David Teten

JULY 12, 2013

Are you trying to build buzz, but don’t have the cash to launch a full-fledged PR campaign? I emphasize that the best PR you can build is through satisfied customers with high Net Promoter scores. In other words, you should focus first on a great product/service, and only after you’ve achieved that worry about PR.

PR 114

PR Public Relations Startup Technical Review 114

YoungUpstarts

JULY 3, 2012

missusP : Christine Perkett, CEO of PerkettPR shares her view as the head honcho of one of tech’s best PR companies. nancylublin : Nancy Lublin is the CEO of Do Something, sharing her work in national cause campaigns for teens. Marketing & PR. This article was first posted in Online MBA.

Cofounder 239

Cofounder Technical Review Social Media PR 239

Startup Lessons Learned

MARCH 13, 2009

Announce a new product, start its PR campaign, and engage in buzz marketing activities. Even if you must launch to your customers, avoid the urge to also launch in extra places, just because your PR firm can do it at the same time. If you are having trouble raising money, sometimes a little PR can help.

San Francisco 168

San Francisco PR Lean Early Stage 168

ConversionXL

NOVEMBER 10, 2021

If your business has a five- or six-figure digital advertising budget, you can put more money behind campaigns. In this article, we’ll talk about some less saturated digital advertising strategies you can use to get ahead. It will also ensure you’re not “spraying and praying” with campaigns—and you’re not wasting your budget.

Advertising 131

Advertising Cost Customer PR 131

David Teten

JULY 12, 2012

For startup companies trying to build buzz around their brand, but without the capital to launch a full-fledged PR campaign, there are a lot of ways to hack the PR game. To begin with, the best PR you can build is through satisfied customers with high Net Promoter scores. x% of sales made today will be donated to __).

PR 122

PR Venture Capital Technical Review Startup 122

Rembrandt Communications

FEBRUARY 1, 2025

Are you using the power of PR, or public relations, to boost sales, awareness and credibility right now? Specifically, I previously wrote an article for a client and got it published at no cost in a popular trade journal. This is just one example of the Power of PR at work, but it can catapult your success! Its not advertising.

PR 130

PR Public Relations Database Audience 130

crowdSPRING Blog

NOVEMBER 18, 2011

Excellent article explaining why Borders went out of business (too many bad decisions) – [link]. One Strike and You’re Out: In Relationship Era, Bad PR Pitches Will not Be Tolerated – [link]. One Strike and You’re Out: In Relationship Era, Bad PR Pitches Will not Be Tolerated – [link].

Social Media 96

Social Media Small Business Design Media 96

Rembrandt Communications

SEPTEMBER 1, 2022

Then, create new articles, special reports, email campaigns, social media posts, press releases, webinars, and more relevant to these popular ideas and communicate it to your target audience. Hot trends will stick out and give you an idea of which direction to go. Take action for holiday sales success!

Sales 246

Sales Social Media Analytics Public Relations 246

Both Sides of the Table

OCTOBER 26, 2014

Yesterday I wrote a post about The Silent Benefits of PR in which I pointed out that most young companies I encounter don’t fully grasp the benefits of PR because they are less measurable than product milestones or customer acquisition analyses (like CAC/LTV). When to start PR?

PR 319

PR Venture Capital Hiring Seed Capital 319

crowdSPRING Blog

SEPTEMBER 16, 2010

5 great viral marketing campaigns (and what small businesses can learn from them!) – [link]. 5 great viral marketing campaigns (and what small businesses can learn from them!) – [link]. False Memories: great article to help next time wife says “but honey, I already told you!&# – [link]. – [link].

Social Media 91

Social Media Small Business Design Media 91

Both Sides of the Table

MARCH 14, 2013

This article originally appeared on TechCrunch. Mostly it’s because your marketing campaigns suck. If you want more marketing & PR tips I summarized a few of them over here on my blog , BothSidesofTheTable and I’ll add to the mix over time.

Campaign 389

Campaign Marketing Widget Analytics 389

The Startup Magazine

OCTOBER 19, 2020

If his/her search matches the specifications of your work, the user’s homepage will spontaneously begin displaying relevant product articles and advertisements. First, you can send them an article about your work in the form of a PR package. It is also about bringing creative innovations and experimentation.

Social Media 131

Social Media Technical Review Marketing Social Network 131

crowdSPRING Blog

JULY 14, 2010

Not sure how long Old Spice can keep it up – but this is a BRILLIANT social media campaign – [link]. Bob Garfield writes about crowdSPRING and crowdsourcing in today’s AdvertisingAge article – [link]. Bob Garfield writes about crowdSPRING and crowdsourcing in today’s AdvertisingAge article – [link].

Social Media 92

Social Media Small Business Design Media 92

crowdSPRING Blog

JULY 14, 2010

Not sure how long Old Spice can keep it up – but this is a BRILLIANT social media campaign – [link]. Bob Garfield writes about crowdSPRING and crowdsourcing in today’s AdvertisingAge article – [link]. Bob Garfield writes about crowdSPRING and crowdsourcing in today’s AdvertisingAge article – [link].

Social Media 92

Social Media Small Business Design Media 92

ConversionXL

OCTOBER 7, 2021

In this article, we’ll look at the different stages of the product lifecycle through the lens of marketing. Like Apple, your strategy will require significant marketing investment in content, traditional media, and PR. One way to do this is by running marketing campaigns for each new feature or iteration of the product.

Product 142

Product Marketing Software Review Social Media 142

ConversionXL

JUNE 23, 2020

Advertorials are long-form paid ads, presented as informative articles—hence the name, a blend of “advertisement” and “editorial.”. In this article, we take a deep dive into advertorials—what they can and can’t do, and how to get it right. They’re often lumped together with other maligned tactics, like cold emails and pop-ups.

Technical Review 105

Technical Review Software Review Audience Advertising 105

ConversionXL

JANUARY 18, 2022

In this article, you’ll learn how to design a successful brand marketing campaign that expresses your brand’s core values, create content your customers crave, and ensure your entire brand ecosystem is designed to support customer loyalty. Brand strategy isn’t just for marketers and their campaigns.

Marketing 128

Marketing Campaign Software Review Tulsa 128

View from Seed

MARCH 22, 2016

This solidifies your relationship, and makes you top of mind when your startup does fit a story or you do merit your own article. Your crowdfunding campaign. Your crowdfunding campaign hit it out of the park. You can introduce the reporter to other entrepreneurs, or key him or her into events before they become news.

Seed Stage 120

Seed Stage San Francisco Startup CTO Hire 120

crowdSPRING Blog

JULY 21, 2010

The Old Spice Social Media Campaign by the Numbers – [link]. How To Create Recognizable And Really Unique Article Thumbnails – [link]. Designing Style Guidelines For Brands And Websites – [link]. What the F**k is social media now? – [link]. Social Media is F**king Addictive – [link]. – [link].

Social Media 93

Social Media Small Business Design Media 93

crowdSPRING Blog

JULY 21, 2010

The Old Spice Social Media Campaign by the Numbers – [link]. How To Create Recognizable And Really Unique Article Thumbnails – [link]. Designing Style Guidelines For Brands And Websites – [link]. What the F**k is social media now? – [link]. Social Media is F**king Addictive – [link]. – [link].

Social Media 93

Social Media Small Business Design Media 93

ConversionXL

JULY 10, 2019

While the initial research covered many elements—and focused mostly on numbers—this article reveals the strategies that led to successful link building. My initial research found that, on average, the top-performing articles by major SaaS companies generated backlinks from just 9 referring domains. Data and methodology.

Marketing 125

Marketing Acquisition Software Review Aggregator 125

ConversionXL

OCTOBER 16, 2022

In this article, you’ll learn how to gauge the effectiveness of any customer acquisition strategy. A direct-to-customer haircare brand runs an email marketing campaign with a coupon for 10% off for new customers. One month later, sales are up by $38,500, and the business owner deems the campaign a success. Data-driven targeting.

Acquisition 129

Acquisition eCommerce Customer Churn Rate 129

David Teten

JULY 12, 2013

Are you trying to build buzz, but don’t have the cash to launch a full-fledged PR campaign? I emphasize that the best PR you can build is through satisfied customers with high Net Promoter scores. In other words, you should focus first on a great product/service, and only after you’ve achieved that worry about PR.

PR 60

PR Public Relations Startup Technical Review 60

ConversionXL

JANUARY 30, 2013

You can’t just go and blast your PR all over the place, no one will listen to you, and if no one listens then no one buys. Once people recognize that you don’t just blast your company’s PR all over the place, but share stuff they like (give good advice, relevant info etc) and find useful, they will follow and like your activities.

Social Media 134

Social Media Sales Media Social Network 134

Steve Blank

MARCH 19, 2009

They said the product reviews in these publications were by far the biggest influence on which card to buy. (This made our PR problem manageable and focused. The worst news : The worse news was what wasn’t said, less than 10% of our existing customers bought because of some proactive marketing campaign.

Silicon Valley 213

Silicon Valley RSS Software Review Technical Review 213

ConversionXL

FEBRUARY 3, 2022

In this article, you’ll learn how to build a marketing growth strategy to increase your market penetration, market share, and revenue. SEO , SEM, paid advertising , content marketing, social media, email marketing, strategic partnerships with other brands, PR; Activation. Rewards program, contests, email marketing, campaigns; Revenue.

Marketing 115

Marketing Framework Metrics Channel 115

The Next Web

JANUARY 31, 2014

Their benefits were clear – being read by a whole new audience, promoting themselves through the article and perhaps even earning a couple of bucks…. Are you finding hundreds and even thousands of search results for guest articles that carry your name? Then you, my friend, better stop your entire guest blogging campaign this instance.

CTO Hire 138

CTO Hire Search Web Social Media 138

Brandanew

MAY 29, 2015

Startups need PR, publicity and proof of visibility for investors and while you may have a PR agency, many struggle with producing enough or high quality content. If as a brand you do invest in a Twitter campaign, the results are never business focused because the community engagement is never relevant or topical.

Curation 100

Curation Social Media Viral Startup 100

crowdSPRING Blog

MAY 3, 2013

Creative Advertising Campaigns | web3mantra – [link]. Flat UI Design – Rejuvenating the Look of Electronic Devices–Articles | Graphic Design Junction – [link]. Creative Advertising Campaigns | web3mantra – [link]. Small Business Marketing Guide: Types of Traditional and Online Marketing – [link].

Social Media 94

Social Media Small Business Design Media 94

crowdSPRING Blog

OCTOBER 6, 2011

Good NYT article about the growing clout and success of Mashable - [link]. 40 Witty Campaign Posters for a Cause - [link]. 40 Witty Campaign Posters for a Cause - [link]. This NYT article on slime molds blew my mind. Intelligently automate online conversations – [link]. Welcome IBM, Seriously.

Social Media 98

Social Media Small Business Design Media 98

Entrepreneurs-Journey.com by Yaro Starak

JANUARY 2, 2011

In my previous article I took a look at contacting and communicating with the print media through the creation and distribution of a media release. In this post, I thought I would give an example of a media release so that you can see the format at work, and then show you the results of the campaign.

Media 88

Media Technical Review Australia Public Relations 88

Up and Running

MAY 10, 2013

To have a website and not know how it’s performing is like investing a ton of money into an ad campaign and not caring if it provides you with results. Like this article? Feel free to use this article as long as you include the following: by Cidnee Stephen of Strategies for Success [link]. Definitely time for a new site.

Analytics 96

Analytics Mobile Web Search 96

ConversionXL

OCTOBER 4, 2021

We’ll also break down the main elements of high-performing emails to show you how to drive action from your campaigns. Customer journey maps should include a combination of content marketing, paid advertising, customer service, PR, and email at every touchpoint. Email software is what’s going to drive your marketing campaigns.

Email 136

Email Customer Marketing Software Review 136

ConversionXL

OCTOBER 25, 2018

Instead, it identifies the fault lines within tactics and between tactics that keep demand generation campaigns from amounting to more than their component parts. As articles are quick to point out, demand generation is not lead generation. Standardized, clean data is critical to deploying great campaigns.”.

Demand 132

Demand Vertical Campaign Channel 132

ConversionXL

OCTOBER 14, 2021

Are your campaigns driving conversions? In this article, we’ll share key brand tracking metrics and methods for how to measure and optimize your success. With data in hand, they were able to design hyper-targeted branding campaigns to influence key goals and drive audience growth by 20%. Do consumers know who you are?

Metrics 157

Metrics Marketing Campaign Audience 157