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How to Track and Improve Ecommerce Customer Acquisition Effectiveness

ConversionXL

In this article, you’ll learn how to gauge the effectiveness of any customer acquisition strategy. By meeting buyers’ post-purchase needs , you’ll improve customer retention. We explored those scenarios in an article on how to calculate and maintain healthy CACs. Image source ). Ideal for a scaling business.

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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

In this article, you’ll learn what growth hacking in marketing is and what it’s not. In the activation phase, measure these performance metrics: Conversion rate Number of customers using a product feature Drop-off rate Dwell time. Address churn by engaging users. Growth hacking isn’t about deploying sleazy tricks.

Retention 113
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How to Create a Marketing Funnel by Responding to Customer Behavior

ConversionXL

In this article, you’ll learn how to do just that. Also on the first page of search results for “email list tips” is a Forbes article written by John Lincoln that includes a link to his digital marketing agency: . If you had 200 subscribers and lost 10 in the last year, your churn rate is 5%). Lifetime value (LTV).

Customer 140
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Product Design for SaaS Startups: Best Practices and Examples

ReadWriteStart

In this article, I’ll share some best practices and real-life examples of successful product design for SaaS companies. A SaaS UX design that is intuitive, efficient, and enjoyable can significantly impact user satisfaction, retention, and overall success. The impact was nothing short of miraculous.

Design 105
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13 Essential Digital Marketing Metrics & KPIs to Measure Performance

ConversionXL

In this article, you’ll learn which metrics to measure to understand and improve marketing performance. Featured guides: Bounce Rate vs. Exit Rate: What’s the Difference? What is Click-Through Rate? Customer Lifetime Value: Learn how to increase retention Where to track customer lifetime value Conclusion.

Metrics 105
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7 Ways to do Drip Marketing for SaaS

ConversionXL

This article will focus on converting a customer through several stages of the buyer’s journey by focusing on seven key emails, from activation to retention to reactivation: Activation. Churn Prevention. Involuntary Churn Prevention. The problem, though, is as your company grows, so, too, does your churn rate.

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25 Entrepreneurs Share Their #1 Goal for 2020

Hearpreneur

Employee retention has really become a problem, and companies spend hundreds of thousands of dollars when it comes to turnover. While it cannot be completely eliminated, churn can be decreased by using tactics such as improved activation, better onboarding, improved marketing and other methods. #5- Promote employee engagement.