ConversionXL

DECEMBER 3, 2018

Many B2B companies run into the same problem, particularly those that are: Complex, with products that require deep expertise to understand and use. Localized, where the entire buying process happens within a small—sometimes offline—network. It created powerful network effects.

B2B 133

B2B Marketing SEO Search 133

Duct Tape Marketing

JUNE 6, 2024

How Podcasting Can Transform Your Business: Lessons in Networking and Lead Generation written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Josh Elledge , a U.S. Book your call today, DTM World slash scale. (01:05):

Lead Generation 91

Lead Generation Networking PR B2B 91

Duct Tape Marketing

MARCH 17, 2023

How To Scale Your B2B Marketing Strategy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Louis Gudema In this episode of the Duct Tape Marketing Podcast , I interview Louis Gudema. Louis is a fractional CMO for B2B companies, and mentors startups at MIT. And I, that's really my expertise.

B2B 97

B2B Marketing B2C ChatGPT 97

The Startup Magazine

JULY 8, 2024

These exhibitions are vital for business-to-business (B2B) companies to grow their network and showcase their offerings. Networking and Follow-Up According to Forbes, 77% of marketers consider events to be their most effective marketing channel. One of the biggest reasons is the networking opportunities they provide.

Portland 147

Portland Oregon Social Media Technical Review 147

YoungUpstarts

JUNE 11, 2017

Traditional marketing can be a costly option especially for businesses that are breaking into the market, so looking at the range of digital tools available could help you reach a new audience with the click of a button: 1. LinkedIn is another social tool for businesses yet offers a B2B angle for networking and reaching out.

Database 164

Database Software Review Dividend Social Media 164

YoungUpstarts

OCTOBER 10, 2012

She might be a “promoter” of your firm in Net Promoter Score (NPS) surveys, a member of several associations that interest you, and an avid social media networker, he explains. Third, they have access — and want to gain more access — to influential networks that contain more buyers like them. Wrong message, wrong audience.

Customer 154

Customer Fractional CTO Canada Technical Review 154

ConversionXL

NOVEMBER 5, 2020

Today, Grizzle is a full-service content marketing and SEO agency that provides B2B and SaaS companies end-to-end services. If your network has expressed an interest in additional services, pivoting is a no-brainer. Most B2B buyers know this. Why this audience? When clients ask, “Do you do X?,” Image source ).

PR 120

PR B2B Lean Audience 120

Austin Startup

MARCH 31, 2020

While the concept of search engine optimization (SEO) may seem complex and daunting for many B2B startups and medium-sized organizations, there are several key SEO tactics that organizations can take right now to improve their search rankings. Continue reading to learn some actionable SEO tactics for B2B startups.

B2B 62

B2B SEO HTML Startup 62

VC Cafe

MARCH 1, 2024

AI characters are already hosting interactive streams and shows in which they respond to audience questions, comments, or votes in real-time. Smart Contracts – Powering the internet-native financial system, smart contract networks could generate fees of $450bn in 2030.

Artificial Inteligence 176

Artificial Inteligence Technical Review Software Review Generative AI 176

Occam's Razor

FEBRUARY 3, 2014

According to Nielsen, YouTube reaches more US adults ages 18-34 than any cable network as of mid-2013. So, lots of content combined with an engaged audience (contributing and participating in consumption), driving great branding and real world revenue. It is a social network (like Facebook). How cool is that! Because of YouTube.

Analytics 151

Analytics Marketing Audience Channel 151

YoungUpstarts

AUGUST 4, 2014

They should also consider launching online B2C or B2B platforms incorporating mobile and social-commerce. To cater to younger Indian audiences, they shortened the test cricket games to three hours instead of a few days, and incorporated NBA-style cheerleaders. Harnessing the Huge Halal Market.

Technical Review 171

Technical Review United Arab Emirates Saudi Arabia China 171

Duct Tape Marketing

SEPTEMBER 1, 2021

He uses laughter to help corporations capture attention, show empathy, build rapport and make a persuasive case with B2B technology audiences on topics such as the Internet of Things and mainframe computers, where the comedy writes itself. More About The Duct Tape Marketing Consultant Network: Check it out here. Like this show?

B2B 101

B2B Technical Review Networking Audience 101

SoCal CTO

NOVEMBER 10, 2009

Visible networking is turning into a really great opportunity to get to know people better, get to meet new people, and have some interesting conversations. It was also beneficial because I got some good experience with both B2B and B2C business models. What networking events in Los Angeles or Southern California do you go to?

Management 150

Management Product Entrepreneur Silicon Valley 150

Mike Michalowicz

FEBRUARY 11, 2013

It’s about building relationships and networking, not selling, although that does come as a result. Business owners with a brick and mortar store need to reach out to a bigger audience online. Never Stop Growing Your Network. Expand your network of contacts and potential clients. Network Your Networks.

Small Business 167

Small Business Marketing PR Social Media 167

ConversionXL

MAY 27, 2022

Which sources drive the most traffic to your website from your target audience? B2B demand generation focuses on ROI. Our advantages were almost all network-driven. Get in front of as many audiences as you can. Research from ON24 shows that 95% of B2B marketers now use webinars for lead generation. The metrics.

Demand 115

Demand Affiliate Audience Leadership 115

ConversionXL

JANUARY 18, 2022

Studies show only 5% of B2B buyers are ready to buy right now. Your audience will flock to brands with a strong reputation because they don’t associate you with their need. Brand recognition happens when your target audience recognizes your brand when they see it (even if they’ve never used your solution).

Audience 122

Audience Technical Review Social Media Campaign 122

Duct Tape Marketing

MAY 24, 2023

He has a history of success in the B2B SaaS, software, healthcare, fintech, human resources, consulting, and employee benefits technology industries. Key Takeaway: It’s important for small businesses to invest in building a dedicated social media team that focuses on a select few platforms where their target audience is most active.

Social Media 95

Social Media Media B2B B2C 95

VC Cafe

MAY 4, 2021

Clubhouse was the trailblazer, but it sparked a huge interest in the category from established social networks, new startups and even the open source community. With an already existing user base, it’s easier for incumbents to roll out new features to a ready-made audience. Similar to Saga , a family-focused audio social network.

Audio 139

Audio Software Review Open Source Social Network 139

ReadWriteStart

APRIL 8, 2023

In 2023, personalization will remain a critical aspect of e-commerce trends, whether you are B2B or B2C. Conferences are significant events for networking and getting to know people in your industry when you are a newbie to the business. For professionals, conferences are a waste of the most valuable resource: time.

eCommerce 185

eCommerce Technical Review Software Review Analytics 185

Duct Tape Marketing

NOVEMBER 7, 2024

In this episode, we dive into the ever-evolving world of personalization in business, uncovering the game-changing role of AI in redefining how companies connect with their audiences. And there's examples of that in B2B, Cisco, the food delivery company, S-Y-S-C-O does something very similar. They're confused, they don't understand.

Customer 77

Customer Generative AI ChatGPT Cloud 77

Duct Tape Marketing

AUGUST 1, 2024

AJ Wilcox’s extensive experience with LinkedIn Ads offers listeners practical tips and advanced techniques to enhance their B2B marketing efforts. He explains the nuances of LinkedIn’s advertising tools, the importance of targeting the right audience, and how to create compelling ad content that resonates with professionals.

B2B 92

B2B Campaign Audience Advertising 92

The Next Web

AUGUST 19, 2013

It just so happened that I became the CEO of a B2B tech startup. Direct sales are common with B2B startups. You can be the sales guy or gal with all the tools you need at your fingertips ­ email, phone, social networks, etc. One-­to-­many” resellers already hold a significant audience. Direct sales: Selling one-to-one.

Belarus 137

Belarus Viral Channel Startup 137

Austin Startup

MAY 29, 2019

Yesterday I was having a discussion with one of our executives on the strength of network effects inherent in the data.world business model. In other words, the more participants that are on the Bazaarvoice network, the great the effect of that network for the benefit of all. The retailers were to provide the audience?—?and

Networking 48

Networking Fractional CTO CTO Hire B2C 48

Duct Tape Marketing

APRIL 13, 2017

The only thing that they require is a strategic move, which includes the right timing, right targeting, right budget and the right content to connect with the audience and work for big numbers (shares, likes, followers, comments). More importantly, the page like advertising demands a targeted audience, not the cheapest likes.

Social Media 73

Social Media Media Marketing Lead Generation 73

ConversionXL

OCTOBER 1, 2022

95% of B2B buyers are not ready to buy your product right now. When B2B buyers are considering a purchase, they spend only 17% of their time meeting with potential suppliers. According to Walker: “B2B buyers are discovering, researching, and evaluating products in places companies can’t track.”. What is the dark funnel?

B2B 103

B2B Social Media Channel Audience 103

Up and Running

OCTOBER 29, 2014

Educating Your Audience. If you’re a B2B company, take advantage of leftover funds from over-budgeted campaigns and projects. That way you can head into 2015 on top of your game and ready to take on the new year. – Brooke Bergman, Allied Business Network Inc. I make it a point to be sure they know that.

Founder 124

Founder B2C Cofounder B2B 124

ConversionXL

DECEMBER 2, 2020

Most of your audience arrives on your site aware of what they need to fix. The first two are more familiar to B2B marketers; the last one often applies to B2C. Or Kaleigh Moore to ask if freelance writers should network? Ask Kaleigh: “What’s the most underrated networking channel?”. All correct, all useless. Ah, got it.).

Analytics 161

Analytics Acquisition Channel B2C 161

Duct Tape Marketing

APRIL 14, 2022

More About Duct Tape Marketing Consultant Network: Learn more here. John Jantsch (00:01): This episode of the duct tape marketing podcast is brought to you by the salesman podcast, hosted by Will Barron and brought to you by the HubSpot podcast network. And there's a whole host of ones in the B2B space. Like this show?

Marketing 99

Marketing Affiliate Channel Seattle 99

Brandanew

APRIL 22, 2016

They provide additional scale and audience extension to a piece of content that you’ve spent time crafting to perfection. They function very similar to an Ad Network but with the main purpose of helping publishers and content owners get their posts in front of audiences on well-known websites. Content.ad. LinkedIn Ads.

Advertising 100

Advertising Distribution Marketing New York City 100

The Next Web

DECEMBER 30, 2012

We’ve built (and continue to grow) a network of journalists and a corresponding publisher network. We believe that mobile devices provide a unique opportunity to create an experience that is deeply personal and will resonate with a whole new audience.”. Giving it away at Contently. “At – Andrew Laffoon , Mixbook.

Business Model 133

Business Model Technical Review Advertising B2C 133

NZ Entrepreneur

SEPTEMBER 7, 2022

Read books, listen to podcasts, pay for courses you think will be beneficial, have a coach or mentor, listen to others who have more experience, watch videos, train your mind, and go to networking events. If you’re a B2B business, go pitch your target audience before you have a product and validate what will make them say yes.

Founder 122

Founder Cofounder New Zealand B2C 122

Up and Running

OCTOBER 21, 2014

While our data does apply to a US audience, the reasons for starting a business really aren’t going to be that different, whether you’re in Canada or South Africa. Census Bureau or the national Small Business Development Center (SBDC) network, your local chamber of commerce and relevant industry publications. Run a contest.

Elevator Pitch 166

Elevator Pitch Software Review SBA Angel Investor 166

Brandanew

AUGUST 13, 2015

In a world driven by social media mentions, reviews, and a Google search before you buy anything, it’s not hard to believe that your customers (B2B or B2C/ Pens or Cars) are looking you up. You can use content through your Blog to engage with different type of audiences. Your Blog/ Stays on Google forever.

Small Business 100

Small Business Marketing Software Review B2C 100

Duct Tape Marketing

DECEMBER 7, 2022

” Melanie is also the Co-Founder of The Convoy and GroupUps, B2B marketplaces that help small businesses save money so they can invest more in themselves and their communities. It's brought to you by the HubSpot Podcast Network, the audio destination for business professionals. That's true in like the B2B space.

Marketing 95

Marketing Audience B2B Framework 95

Duct Tape Marketing

FEBRUARY 2, 2023

Questions I ask Mark Schaefer: [2:03] What’s the difference between community and audience/customers? [3:45] Duct Tape Transcript Email Download New Tab John Jantsch (00:00): This episode of the Duct Tape Marketing Podcast is brought to you by Outbound Squad, hosted by Jason Bay and brought to you by the HubSpot Podcast Network.

Community 96

Community Marketing Audience Networking 96

ConversionXL

NOVEMBER 22, 2022

Engagement rate: Learn which content resonates with your audience Where to measure engagement rate 4. Monitor both to see how your audience engages with your marketing. Engagement rate: Learn which content resonates with your audience. It tracks how actively involved with your content your audience is. submits a form).

Metrics 105

Metrics Analytics Marketing Acquisition 105

Duct Tape Marketing

DECEMBER 12, 2024

As a co-founder of TACK and author of B2B Influencer Marketing: Work With Creators to Generate Authentic and Effective Marketing , Bennett reveals the transformative power of authentic creator partnerships in today’s competitive business landscape. He's also the author of a book we're going to talk about today.

B2B 74

B2B Marketing B2C Social Media 74