Remove Audience Remove B2C Remove Curation
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Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

ConversionXL

Microsoft Surface curates content by sharing its users’ art and testimonials and responding to their posts. Both of these brands involve their target audience. It shows the audience that their brands are accessible, interested in them, and—through customers, influencers, and thought leaders’ validation—trustworthy.

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25 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

My target audience was actors – so that was an easy key word. later i expanded into an entire product range of carefully curated skin care, hair care, makeup, and oral care products with the same focus on clean and pure ingredients. We were trying to pick a name that would indicate what it is we do since we are a B2C company.

Naming 152
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The Strategy Behind Building A Thriving Online Community For Your Brand

Duct Tape Marketing

3:59] Who needs to be thinking about community — B2B brands or B2C brands? [5:58] 15:00] Should you be curating members for a community? [16:13] Are B2B communities B2C? So if you were to start up a community and you wanna charge $5 a month, $50 a month, whatever's gonna be right for your audience. Mm-hmm yeah.

Community 100
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How to Survive “The Amazon Effect” as a Small Ecommerce Business Owner

Up and Running

Ecommerce businesses of all sizes must find a way to demonstrate and provide value to the shopping audience. They get a curated selection for an affordable price. Instead of providing products, no matter if you’re B2B or B2C ecommerce, you’ve got to provide a value. Be mobile-friendly. Deliver quickly: Get the last mile right.

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Digital Design & User Experience Best Practices: Happiness + Profits!

Occam's Razor

From B2C to B2B. B2C sites like Travelocity and Fry's have not cornered the market on this. Not only are they solving for the do audience, they also solve for the think audience. Owned audiences await. Not as relevant for us here in the US (or for you in Nairobi), but useful for their core audience.

Design 151
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7 Examples of Effective Cross-selling (and Why They Work)

ConversionXL

Curate the right items and allow the customer’s impulses to do the work. To secure a sale, you have to show up where your audience is looking for information. B2C or B2B, all marketing is people talking to people. Learn as much as you can about your audience. Retargeting lets you do this. Conclusion.

B2B 129
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Bridging The Gap Between Content And Marketing Automation

YoungUpstarts

It brings in traffic, educates your audience, and gives them something they want to subscribe to. We also know that content performs for your business when you pair it with marketing automation software; you can use content to build up email subscriptions, understand your audience’s interests, and nurture the leads in your sales funnel.

Marketing 162