Remove Audience Remove B2C Remove Southern California
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Rustic Canyon Speaks out on GaiKai Exit, Changing Nature of VC, LA Tech & More

Both Sides of the Table

We sat down for an hour to talk about why what GaiKai built was able to overcome its much better funded rival and to dispel the myth that great engineering teams don’t exist in Southern California. But apparently the B2C model meant that many publishers didn’t want OnLive to carry their full inventory.

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Product Manager Entrepreneur Mark Geller

SoCal CTO

It was also beneficial because I got some good experience with both B2B and B2C business models. They will tell you how they are going to build the greatest thing ever and so the audience will talk about it. What networking events in Los Angeles or Southern California do you go to? "Build it and they will come."

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How To Suck At Social Media: An Indispensable Guide For Businesses

Occam's Razor

The assumption is: Big Social Audiences + Big Pimping = Big Social Profits. In this post let's look at each Social Network, see what B2B and B2C brands are doing there today, from that draw lessons as to 1. Its beauty is that it moves away from company selfishness and solves purely for audience intent. Big mistake.