Remove Audience Remove Books Remove Curation
article thumbnail

How Writing a Book is Good For Business & Why You Shouldn’t Do It Without a Coach

Duct Tape Marketing

How Writing a Book is Good For Business & Why You Shouldn’t Do It Without a Coach written by John Jantsch read more at Duct Tape Marketing   The Duct Tape Marketing Podcast with Leigh Shulman In this episode of the Duct Tape Marketing Podcast, I interview Argentina-based author Leigh Shulman.

Cloud 87
article thumbnail

Social Media is a Boon to Startups Who Do It Right

Startup Professionals Musings

Sherrie Madia and Paul Borgese have addressed the positives of this challenge in their book, “ The Social Media Survival Guide ,” on “everything you need to know to grow your business exponentially with social media.” Failing to tailor the plan to your target audience. Using it randomly or incorrectly is a waste of your precious time.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Startups Should Avoid These Social Media Mistakes

Startup Professionals Musings

Sherrie Madia and Paul Borgese have addressed the positives of this challenge in their new book, “ The Social Media Survival Guide ,” on “everything you need to know to grow your business exponentially with social media.” Failing to tailor the plan to your target audience. Not having a social media policy. Marty Zwilling.

article thumbnail

Viva Tel Aviv: Meet the 6 amazing startups launching at Techono.me today

The Next Web

Coming to you live from sunny Tel Aviv, where six carefully curated Israeli startups are having their big debut on stage at the Techono.me The startup’s mobile app integrates smartly with users’ Facebook graph and iOS address book to make for relevant matches. conference organized by Orli Yakuel and her team.

article thumbnail

Social Media is a Boon to Startups Who Do It Right

Gust

Sherrie Madia and Paul Borgese have addressed the positives of this challenge in their book, “The Social Media Survival Guide,” on “everything you need to know to grow your business exponentially with social media.” Failing to tailor the plan to your target audience. Using it randomly or incorrectly is a waste of your precious time.

article thumbnail

Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

ConversionXL

Microsoft Surface curates content by sharing its users’ art and testimonials and responding to their posts. Both of these brands involve their target audience. It shows the audience that their brands are accessible, interested in them, and—through customers, influencers, and thought leaders’ validation—trustworthy.

article thumbnail

How to Create a Marketing Playbook for Consistent Campaigns

ConversionXL

It also helps you: Create the right type of content; Reach the right target audience on the right channels; Produce content faster; Cut down on wasted time and spend; Quickly onboard new team members; Incrementally improve marketing by learning from each campaign. Target audience. Where you’ll engage audiences. Marketing funnel.

Campaign 149