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28 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

What exactly is going to be the name of your business? Whatever the inspiration or relation may be, the naming of your business is one of the most important parts of becoming a CEO. We chose the name Island because we want to encourage our consumers to kick back and take in the simple joy cannabis brings. 1- From our daughter.

Naming 154
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Growing Your Audience (And Your Revenue) With A Book

Duct Tape Marketing

Growing Your Audience (And Your Revenue) With A Book written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Matt Briel In this episode of the Duct Tape Marketing Podcast , I interview Matt Briel. 5:12] Why would someone want to self-publish a book? [7:30] 11:42] What does it take to produce a book? [18:49]

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A Guide to Reputation Management: Build an Audience of Superfans

ConversionXL

Achieving this growth starts with identifying and connecting with your audience of superfans. Find your audience of superfans. This network isn’t mutually exclusive with building an audience of customers. This network isn’t mutually exclusive with building an audience of customers. Image source. Image source.

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What Tech Entrepreneurs Could Learn from Chamillionaire

Both Sides of the Table

I had called on Chamillionaire from the audience and asked him to provide some views on how artists view social media, why they use it and where it’s heading. Cham studied early in his career how to hold the microphone, how to project his voice, how to watch the audience and pay attention to what interested them.

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The Power of Torso TV (Why Media is Racing to the Middle)

Both Sides of the Table

Chris Anderson wrote a really influential book some years ago called “ The Long Tail ” that shaped how many people think about emerging Internet markets. At the left of the graph is the “head end” of the market, where the “hits” are produced for mass audiences. Why is that? Even a hundred.

Media 302
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How to Get Sponsorship for Your Business, Book or Podcast

ConversionXL

When your business, book or podcast needs additional support, sponsorship can make a huge difference. Not only do corporate sponsors offer the capital to help you forge ahead, their backing brings new contacts and exposure to new audiences that can take your project to the next level. Your most obvious asset is the product itself.

Audience 139
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Is Going for Rapid Growth Always Good? Aren’t Startups So Much More?

Both Sides of the Table

” This is a frequent theme of mine when asked to speak to audience about the VC industry. I started talking about this 3 years ago to audiences where I encouraged (and still do) most people NOT to raise VC. We sold the company when we hit $36 million in bookings and $16 million in SaaS GAAP revenue. million and then $5.9