Remove Audience Remove Campaign Remove Product Name
article thumbnail

The unimportance of product names

37signals.com

Follow us on Twitter for more information on our products. The unimportance of product names. Don’t waste too much time on picking a perfect name for your product. We usually decide upon a product name by seeing what the product does. Everybody knows what a product name should be.

article thumbnail

Email Subject Lines: 8 Principles for Improved Open Rates

ConversionXL

However, you can follow these principles, which will guide you closer to writing email subject lines that are perfect for your audience. Generally, you’ll want to start by testing to variations on a small portion of your audience. Here’s an example from the 2012 Obama campaign… Image Source. via Bloomberg).

Email 93
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Using Message-Mining to Pinpoint a High-Converting Value Proposition for Your Product

ConversionXL

To get the data we need, we’re going to send surveys out to two distinct audiences (one survey each): AUDIENCE #1: Your Customers. AUDIENCE #2: Your Website Visitors. Note that the popup invite copy for this survey includes a headline that says “Calling all {{ product-related identity }}!”. Whom to survey?

Product 100
article thumbnail

How Hashtags Can Supercharge Small Business Marketing

YoungUpstarts

Hashtag marketing is the practice of using hashtags strategically to help your content reach your intended audience. And different types of hashtags reach different audiences – accomplishing different goals for your business. This will ensure that your content reaches your most valuable audience. What is hashtag marketing?

article thumbnail

How Hashtags Can Help You Improve Your Small Business Marketing

crowdSPRING Blog

Hashtag marketing is the practice of using hashtags strategically to help your content reach your intended audience. And different types of hashtags reach different audiences – accomplishing different goals for your business. But, that exposure is less likely to be targeted to your ideal customer or audience.

article thumbnail

Top 7 Mistakes That Kill Your Ads Conversion in 2017

Duct Tape Marketing

The biggest mistake of small business owners would be to follow the lead of big dogs adverting to barren business language in their marketing campaigns. They forget about users on the other side of the screen, willing to communicate to people rather than brands and products names. You focus on a product. You target fans.

article thumbnail

End of Dumb Tables in Web Analytics Tools! Hello: Weighted Sort

Occam's Razor

Hundreds and hundreds of referring urls and campaigns and page names and so on and so forth. On one end there are is a dimensional value (keywords, countries, referring urls, product names etc) with zero visits and "a lot" of visits at the other end. We have a very long tail of data in web analytics. everything!

Analytics 109