How to Segment A/B Test Results to Find Gold
ConversionXL
NOVEMBER 6, 2017
This is especially true of big businesses: Chad Sanderson, Subway. If the target audience was large enough, they give you an idea of the general trends, but not specific trends within certain groups. Chad Sanderson explains that you must have a methodology to segmentation: Chad Sanderson, Subway. Chad Sanderson, Subway.
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