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How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

When I tell audiences that Americans consume 6 hours of video per day people seldom believe me (thus I publish the data). Traditional video had very high costs of distribution due to limited time slots of broadcast TV (we only had enough spectrum to support 3-4 channels). As I point out frequently, people want to consume video.

Video 339
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Retail 4.0 – Tips If Your Retail Business Is Struggling

YoungUpstarts

This will allow smaller retail companies to reach new channels of customers. You want to be able to use social media as a way to connect with your audience. It is extremely helpful that so many people are currently shopping online because it allows you to curate your ads to target them. Through Retail 4.0 Try to use Retail 4.0

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How to Create a Marketing Playbook for Consistent Campaigns

ConversionXL

A marketing playbook helps you achieve brand consistency across channels and campaigns. A marketing playbook is a reference guide that outlines how a business will manage its marketing on a particular channel or campaign. What’s inside will differ depending on the channel or marketing campaign. Target audience.

Campaign 149
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The Fundamentals Of Running A Successful Lifestyle Blog

YoungUpstarts

Since most people are online nowadays, launching and maintaining a lifestyle blog is an efficient avenue for promoting your insight to a vast audience. Know Your Audience. I didn’t fully define who my readers were when I first started, so I wrote as if I had a huge audience.

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Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

ConversionXL

As Neal Schaffer points out: “…Companies still look at social media as a promotional and advertising channel rather than as a grand arena to collaborate with social media users, primarily customers and influencers, and work them through a relationship funnel to incite word of mouth marketing for your brand in social media.”

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Why Good B2B Content Marketing Is Not A One Man Show

YoungUpstarts

Creating successful B2B content marketing campaigns that connect with certain tailored audiences require extensive research, incredible writing ability for textual content, knowledge on visual content (i.e., If you thought a content marketing agency only had to curate content, then guess again. videos, how-tos, infographics, etc.),

B2B 153
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Important Branding Lessons From The Top 5 Retailers In The US

YoungUpstarts

Amazon – Develop a consistent, reliable multi-channel brand. Make it easy to communicate with your business through various channels. Maintain a consistent brand voice and user experience across all channels. And, in the years since, they’ve carefully curated the brand’s offerings to ensure quality and customer appeal.