Duct Tape Marketing

JUNE 7, 2023

Tiffani Bova (02:17): Well, let me answer that with a little bit of history because I think especially with an audience that our marketers right, have been doing this for a long time. We looked at net promoter scores, CSAT scores, attrition rates, right? Growth rates, churn rates.

Employee 87

Employee Technical Review Advisory Board Sales 87

Duct Tape Marketing

MAY 25, 2022

Paul Roetzer (01:44): The definition I always give is the science of making machine smart and actually comes from de SaaS. So I think the key is there's definitely this nature one, you think it's abstract and it's, it is just the sci-fi thing. Is that, is that sci-fi, you know, how do you, when somebody just asks you, what is AI?

Artificial Inteligence 97

Artificial Inteligence Marketing Cofounder SMS 97

Hearpreneur

DECEMBER 8, 2019

While it cannot be completely eliminated, churn can be decreased by using tactics such as improved activation, better onboarding, improved marketing and other methods. We have so far nailed all other aspects of our business and churn remains the only battle we have yet to win. Thanks to Adam Hempenstall, Better Proposals ! #16-

Entrepreneur 62

Entrepreneur SEO Security Community 62

ConversionXL

OCTOBER 30, 2019

The goal at this stage is to re-engage and reactivate those who are demonstrating at-risk behavior patterns or who have completely churned. Metric examples: Customer save rate; Customer churn rate; Re-engagement rate. First, the model has to assume the definition of a “lifetime.” Choose the right audiences.

Retention 101

Retention Metrics Churn Rate Acquisition 101

Up and Running

NOVEMBER 12, 2018

Here are a few examples (but definitely not an exhaustive list): Other boxes appealing to your niche are too expensive. Set milestones to show your business plan’s audience where you realistically see your company going long term. The five key metrics to judge your subscription model’s success are: Churn and churn rate.

Business Plan 63

Business Plan Curation Balance Sheet Intellectual Property 63

ConversionXL

OCTOBER 30, 2019

The goal at this stage is to re-engage and reactivate those who are demonstrating at-risk behavior patterns or who have completely churned. Metric examples: Customer save rate; Customer churn rate; Re-engagement rate. First, the model has to assume the definition of a “lifetime.” Choose the right audiences.

Retention 48

Retention Metrics Churn Rate Acquisition 48

Up and Running

MAY 1, 2014

> Know your audience. Your plan should be written in a language that your audience will understand. Here are some quick definitions: TAM = your Total Available or Addressable Market (everyone you wish to reach with your product). Lastly, the appendix to your business plan.

Business Plan 163

Business Plan Forecast Balance Sheet Distribution 163

ConversionXL

MARCH 15, 2016

First of all, Inbound.org knows that many marketers , their target audience, use Twitter to network with their peers. Progress trackers, by definition, are naturally predisposed to the former.” (via It’s definitely worth prompting your users to enable push notifications. So, the channel selection (vs. via Inbound.org).

Mobile 48

Mobile Retention Email Software Review 48

Occam's Razor

APRIL 8, 2013

Perhaps it's an increase in your conversion rate; Or a higher number of visitors who sign up; Or a greater number of people who share content with one another; Or a lower monthly churn rate for users of your application; Maybe it's even something as simple as getting more people into your restaurant.

Metrics 157

Metrics Analytics Lean Churn Rate 157

www.kalzumeus.com

AUGUST 13, 2012

At this point, there’s someone in the audience saying “That’s illegal!” The calculation is dependent on your churn rate. Needless to say, definitely will look at that option with a finer tooth comb in the future. Results From Testing: 100% Increase In Revenue. Simplicity > Complexity.

Revenue 62

Revenue Distribution Software Non-Compete 62

Up and Running

MARCH 11, 2015

In the purpose of the pitch, you really want your audience, whoever it might be that you’re pitching to, to look like this cute little frog. It also shows and communicates to your audience that you’re not being respectful of their time. This is definitely a weak area of most pitches and business plans that I see.

Technical Review 60

Technical Review Software Review Due Diligence Exit Strategy 60

maplebutter.com

JANUARY 8, 2013

Find a location that has a target rich audience (aka Bar). 1) creates inbound links (SEO), 2) brand awareness (Audience), 3) very small percent convert. Whatever you want but it’ll definitely effect conversions. How can I lower my apps churn rate? Whats is the best way to find a co-founder for your startup?

Technical Review 44

Technical Review Startup Cofounder Software Review 44