Remove Audience Remove Clickthrough Remove Cost
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How Businesses Can Successfully Brand Themselves On Social Media

YoungUpstarts

Businesses will have to perform at maximum, avoiding mistakes at all costs before they happen. They are places to create, to innovate, to interact and to be in touch with your audience. Facebook has proven this statistically, posts with images will have much better clickthrough and hence will gain exposure and market reach.

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5 Popular eCommerce Trends That Might Be Costing You Conversions

ConversionXL

Next time you come across a new trend, stop and ask: Does this make sense for ‘my’ target audience? These sites often assume that their target audience is a fashionista and confuse them with such bizarre varieties that they do not clearly understand. Break free from the herd mentality. Could this improve visitor experience on my site?

eCommerce 125
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4 Cases Where Short Home Pages Outperformed Long Home Pages

ConversionXL

Secondary goal is a clickthrough to the Courses page, so people would find a course of interest. Not that just, also 25% more clickthroughs to my blog and 45% more people checked out my services – #winning! It’s not about the length really, it’s what is the right content for a particular audience. Why is that.

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Adopting A Data Driven Approach To Increase Website Traffic

ConversionXL

The simple answer is to focus on crafting quality headlines, show stopping graphics, or difficult to forget experiences and showing them to a highly targeted audience. It got attention (and probably some clicks) but at what cost? The question is – how? The simple answer is a cop-out.

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Traffic Acquisition Strategy: A Data-Driven Approach to Increase Site Traffic

ConversionXL

The Australian Air Force ran a banner ad on an Australian IT news website with a clever incentive to click: Upon inspecting the source code, visitors would find the following: Even with a limited budget, this ad won an advertising award, massively increased job inquires for the Australian Air Force, and reduced the average cost per enlistment.

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Finding your One Metric That Matters

leananalyticsbook.com

There are three criteria you can use to help choose your OMTM: the business you’re in; the stage of your startup’s growth; and your audience. Media is about time on page, pages per visit, and clickthrough rates. Third: who is your audience? You want to tailor your message to your audience.

Metrics 58
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5 Things You’re Measuring Incorrectly With Digital Analytics & What To Do About It

ConversionXL

Many ads, like banner ads, or pre-rolls, interrupt the audience; these are message-centric ads. Does the funnel begin on the clickthrough to the site? That is the cost and revenue data that enable you to look at things like ROAS (return on advertising spend) vs ROI (which can include margin). What Do You Do About Conversion?

Analytics 113