Audience Clickthrough Lean 
leananalyticsbook.com
AUGUST 19, 2012
Lean Analytics Book. There are three criteria you can use to help choose your OMTM: the business you’re in; the stage of your startup’s growth; and your audience. Media is about time on page, pages per visit, and clickthrough rates. Third: who is your audience? You want to tailor your message to your audience.
crowdSPRING Blog
AUGUST 20, 2017
As we wrote previously : Obviously, knowing your audience is the first step in determining what valuable content is. Your content’s value is measured by how useful it is to that audience. Informational content has great value as well – assuming it’s information that your audience will find interesting or useful.
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crowdSPRING Blog
AUGUST 20, 2017
As we wrote previously : Obviously, knowing your audience is the first step in determining what valuable content is. Your content’s value is measured by how useful it is to that audience. Informational content has great value as well – assuming it’s information that your audience will find interesting or useful.
Duct Tape Marketing
JANUARY 28, 2020
You’ll lean into tactics that resonated with your audience and ditch those less-successful approaches. Google Ads allows you to track performance for each individual ad campaign, so you can see things like impressions and clickthrough rate. And it provides insight into exactly how each campaign performs.
Duct Tape Marketing
DECEMBER 24, 2019
You can find ways to lean into the tactics that are working and eliminate the less effective elements of your strategy. Are you steadily growing your audience? More engaged followers on social indicates that the content you’re sharing is helpful and meaningful to your audience.
ConversionXL
APRIL 6, 2016
Emotional Content Strategy (using emotional triggers to target your audience). Learn as much as you can about your audience. It’s your job to identify your audience’s dreams and then address that on your landing page. Poor offer/audience match. This entire model is very close to the Lean Startup model. Hypothesis.
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