Duct Tape Marketing

JUNE 9, 2017

Lead conversion is a daunting task and metric for marketers. A good social automation tool like DrumUp can help manage multiple social accounts , and reach and convert more of your target audience. Automation need not necessarily be expensive, contrary to popular beliefs. Most of this software offer affordable monthly subscriptions.

Conversion 61

Conversion Marketing Social Media Lead Generation 61

David Teten

AUGUST 3, 2011

Algorithmic Content Curation. There was consensus among the panel that strictly algorithmic content curation lacks the je ne sais quoi of human discretion. Complete Discussion Notes: Discussion prompt 1: “Only human curation can deliver real time content that is relevant to people.”

Analytics 60

Analytics Curation Algorithm Metadata 60

The Next Web

MAY 4, 2013

This is similar to the critical mass of users that is needed on a social network for users to find value in the network. The first and most important metric to watch out for is the percentage of listings that lead to transactions within a certain time period. Matching: Curation of products/service.

Curation 128

Curation Clickthrough Metrics Matching 128

ConversionXL

AUGUST 18, 2021

Allowing your employees to represent your brand online not only empowers them to be more than just a part of the team, it can also be a great way for your business to reach new audiences. Having an active social media presence can lead to a greater following and larger personal and professional network.

Social Media 117

Social Media Employee Media Programming 117

crowdSPRING Blog

JULY 24, 2018

People who use Google AdWords have two possible networks they can use to target users: the search network, and the Display network. The search network involves pay-per-click advertising (or Paid Search). The Google Display Network has a massive reach of approximately 90% of global internet users. Not impressed?

Social Media 51

Social Media Marketing Analytics Audience 51

crowdSPRING Blog

JULY 24, 2018

People who use Google AdWords have two possible networks they can use to target users: the search network, and the Display network. The search network involves pay-per-click advertising (or Paid Search). The Google Display Network has a massive reach of approximately 90% of global internet users. Not impressed?

Social Media 48

Social Media Marketing Analytics Audience 48

Up and Running

NOVEMBER 4, 2015

Simply build the survey and send it out to your audience. It puts everything in one place with an easy to follow user interface, works with Facebook, Twitter, Google+, Instagram, YouTube, Tumblr, and WordPress, and has incorporated analytics so you can stay on top of your metrics. Online survey forms. Project management software.

Curation 60

Curation Finder Startup Social Media 60

Hearpreneur

JULY 5, 2019

9- The thought of how knowledge of a network can be used for your own career. The idea of the name came from thinking how knowledge of a network can be used for your own creative career. It’s the single most important takeaway from their business, and the one thing their audience will remember and cherish about them.

Naming 132

Naming Entrepreneur Southern California Video 132

ConversionXL

MAY 14, 2019

This post shows you: How to set up your YouTube account and Ads campaign; How to identify your target audience for YouTube Ads; Keys to successful YouTube Ads campaigns; Measurement and attribution for YouTube Ads. Maximum CPV is used mostly for bottom-of-funnel ads and a narrowly defined target audience. How to set up YouTube Ads.

Campaign 133

Campaign Audience Channel Metrics 133

Duct Tape Marketing

JULY 7, 2017

It’s about telling stories that engage your audience over time. Indeed, “content marketing is a long-term strategy, based on building a strong relationship with your target audience,” notes Neil Patel in a step-by-step guide , “by giving them high-quality content that is very relevant to them on a consistent basis.”.

Marketing 58

Marketing Social Media Curation Audience 58

maplebutter.com

JANUARY 8, 2013

Written By Dan Martell on February 2nd, 2012 | Category: Hiring LeanStartup Marketing Metrics Startup Life | 6 Comments. How to stay lean and iterate quickly while you’re building a two sided marketplace, especially when “network effect” and “critical mass” are the two main focuses? Why do I do it?

Technical Review 44

Technical Review Startup Cofounder Software Review 44

Up and Running

OCTOBER 18, 2016

But don’t write the social network off if your business doesn’t fall into those industry categories. Know your audience—and know who uses Pinterest. Know your audience—and know who uses Pinterest. Pinterest is a unique social platform in that its beauty comes in the form of curation. Here’s how to do it. Enable rich pins.

Small Business 60

Small Business Marketing Social Media Curation 60

Hearpreneur

JULY 10, 2015

However, the next evolution of the subscription commerce will become the curated subscription business model. At Zeeto we’ve created a reporting platform to track our key metrics and daily financial progress and give all employees viewing access. We looked at the numbers and ‘found’ our audience. 4) No Hiding.

Entrepreneur 48

Entrepreneur Software Review Technical Review Small Business 48

Brandanew

JANUARY 8, 2016

In addition, Facebook allows you to look at the demographic of your audience and pinpoint which days/times they are active. Working in a B2B field, LinkedIn’s analytics are sensitive enough to track your audience by industry, seniority, function, and company size. Are you reaching the right audience? Tool 4: Buffer.

Analytics 100

Analytics Social Media Marketing Media 100

Up and Running

OCTOBER 11, 2016

By 2019, Instagram’s audience is projected to make up 55.8 percent of social network use in the United States. Posting a picture of a sweet treat makes up part of the other 80 percent of their content, which focuses on curating a holistic brand image. Measure and track key metrics. Offer promotions to your followers.

Small Business 60

Small Business Marketing Social Media Portland 60

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 24, 2011

One is find yourself an audience and a marketplace and that’s something you can start doing within a week. Bob: I’ve come around to the opinion that the metric of how many people join X service is pretty worthless when it comes to monetization. I think you have to do two things. Of course they’d be happy about that.

Cofounder 208

Cofounder Technical Review Software Review Differentiation 208

Genuine VC

DECEMBER 23, 2009

” If you were to count off the major trends on the web today, fragmentation (both publisher and resulting audience traffic) would be near the top of the list. Tim is building a content-generation machine which will by definition of its creation find a (large) audience.

Arkansas 100

Arkansas Algorithm Advertising Audience 100

Genuine VC

DECEMBER 23, 2009

” If you were to count off the major trends on the web today, fragmentation (both publisher and resulting audience traffic) would be near the top of the list. Tim is building a content-generation machine which will by definition of its creation find a (large) audience.

Arkansas 100

Arkansas Algorithm Advertising Audience 100

Duct Tape Marketing

AUGUST 17, 2017

Online behaviors, for example, their preferred social network, content types (video, text, audio), frequency, and duration. If you aren’t, you can use search engines to find what experts are already sharing, and curate the best available strategies into a coherent piece of content. Monitor the responses from your audiences.

Social Media 68

Social Media Syndicate Syndication Matching 68

ConversionXL

SEPTEMBER 24, 2020

Dave McClure’s conversion metrics visualize where different conversion optimization opportunities lie—including those for acquisition. I’ve got to do something different in Tumblr than I do in Facebook because the audience is different. Image source ). If you want to win, you need to roll different. We’re in slang marketing now.

Acquisition 111

Acquisition Software Review PPC Analytics 111

Duct Tape Marketing

JANUARY 15, 2016

A few areas to consider when auditing your business’s social media presence are: Which networks are you currently active on. Are your networks optimized (photo and cover images, bio, URL, etc.). Which networks are currently bringing you the most value. Most Used Social Network. Step 4: Identify Key Success Metrics. “If

Social Media 28

Social Media Media Marketing Curation 28

ConversionXL

MAY 22, 2014

To guide the discussion, we’re going to be using Dave McClure’s Conversion Metrics as a framework to see where different conversion optimization opportunities lie. The simple answer is to focus on crafting quality headlines, show stopping graphics, or difficult to forget experiences and showing them to a highly targeted audience.

Software Review 116

Software Review PPC Analytics Search 116

ConversionXL

DECEMBER 3, 2018

Localized, where the entire buying process happens within a small—sometimes offline—network. By shifting the focus away from basic educational content and toward high-level inspirational concepts, Zuora inspired the elite and discerning audience it intended to sell to—CEOs, founders, and executives. It created powerful network effects.

B2B 133

B2B Marketing SEO Search 133

Duct Tape Marketing

MARCH 3, 2017

There are a lot of metrics you must dig into. Thus, we have compiled a list of key metrics (in no particular order of importance) that you should pay heed to while evaluating the overall performance of your content marketing program. It may reach a lot of audiences, or it may reach none. Now go to Audience and click on Overview.

Marketing 28

Marketing Metrics Clickthrough Analytics 28

Duct Tape Marketing

FEBRUARY 15, 2018

Transcript of Stop Networking and Start Focusing on Relationships That Matter written by John Jantsch read more at Duct Tape Marketing. He is a co-author of a book we’re gonna talk about today called, “ Superconnector: Stop Networking and Start Building Business Relationships That Matter. Back to Podcast. Transcript.

Networking 46

Networking Curation Conversion Community 46

crowdSPRING Blog

AUGUST 2, 2016

Our social networks have increasingly become echo chambers , with confirmation bias winning the day (even if that means we lose). Her feeds are immaculately curated, with no content going out until it’s been vetted several times over. That’s pretty consistent with her carefully curated image, as well.

Social Media 48

Social Media Marketing Campaign PR 48